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Penggunaan internet telah berubah pesat diikuti dengan perubahan perilaku masyarakat dalam transaksi jual beli. Transaksi yang biasanya terjadi secara langsung di pasar dan toko kini bergeser ke platform-plaftorm online. Penelitian ini bertujuan untuk menguji pengaruh online customer review, online customer rating dan online promotion terhadap ...
Rahmatun Nisa Almayani +1 more
openaire +1 more source
Online reviews of consumers after purchasing drugs online reflect the factors affecting their satisfaction. How to understand customer satisfaction through online reviews and tapping their needs to improve satisfaction has become an urgent issue facing ...
Xiangqi Zhao, Lixiang Gao, Zhe Huang
doaj +2 more sources
Research on Customer Satisfaction Based on Multidimensional Analysis
Sentiment analysis has been extensively studied recently for developing methodologies to automatically extract information from online reviews, which is important for manufacturers to improve their products or services.
Rui Mu +3 more
doaj +1 more source
Perkembangan industri manufaktur di Indonesia pada era pandemic dari tahun 2019 menembus angka total investasi sebesar Rp. 64 triliun. Perkembangan industri manufaktur menjadi perhatian pemerintah karena dapat menambah 30,4% investasi pada tahun 2020. E-
Sheren Gunawan
doaj +1 more source
Research conducted by the Global Overview Report shows that Indonesia is ranked fifth as a country with people who often shop online with a percentage reaching 36%.
Yuniar Nanda Anggraeni +1 more
doaj +1 more source
Technological developments are currently increasing rapidly so that entrepreneurs advance their business ventures with various innovations. No wonder there are many emerging marketplaces that provide several conveniences in shopping.
Windy Dara Dinanti, Wira Bharata
doaj +1 more source
"Why should I believe this?" Deciphering the qualities of credible online customer reviews [PDF]
Online customer reviews have been shown to have a powerful impact on the sales of a given product or service. However, the qualities of a ‘credible’ online customer review are still subject to debate.
Alberto Paucar Caceres +11 more
core +2 more sources
ONLINE REVIEW AND RATING ON CONSUMER PURCHASE INTENTION: THE MODERATING ROLE OF RELIGIOSITY
Introduction: The rapid development of technology requires business people to adapt, especially in consumer decision-making. This study aims to analyze the effect of online customer reviews and online customer ratings on consumer purchase intentions ...
Shinta Lintang Nurillah +3 more
doaj +1 more source
Analysis Of Online Customer Reviews
<p style="text-align: justify; margin: 0in 0.5in 0pt;"><span style="font-family: "Times New Roman","serif"; font-size: 10pt; mso-bidi-font-style: italic; mso-bidi-font-size: 12.0pt; mso-fareast-font-family: 'Times New Roman';">The overall satisfaction of the customer is an important issue for online ...
James R. Otto, William Wagner
openaire +2 more sources
DETERMINANTS OF PURCHASE INTENTION PRODUK AVOSKIN BEAUTY DI BALI
Pentingnya penelitian ini dilakukan untuk mengetahui pengaruh celebrity endorser, online customer review, serta perceived price kepada purchase intention produk Avoskin Beauty di Bali.
Desak Made Febri Purnama Sari +1 more
doaj +1 more source

