Results 71 to 80 of about 7,984 (146)

The Persuasive Edge of Design: Content Experience as a Mediator and Demographics as Moderators of Persuasion in DOOH Advertising [PDF]

open access: yesThe Retail and Marketing Review
This study examines the impact of customer value co-creation (VCC) and shopping well-being on key retailer performance outcomes, namely customer satisfaction, loyalty, spending, and share of wallet, within the context of a grocery retailer.
Prof Thérèse Roux
doaj   +1 more source

Examining channel choice preferences for grocery shopping during the Covid-19 pandemic

open access: yesInternational Journal of Transportation Science and Technology
Research on grocery shopping channel preferences has been growing in the wake of the Covid-19 pandemic. However, few studies have utilized the discrete choice experiment (DCE) to elicit choices in hypothetical scenarios.
Ibukun Titiloye   +3 more
doaj   +1 more source

Digital transformation in food retail: a case study of Lithuania e-grocery buying behaviours

open access: yesEntrepreneurship and Sustainability Issues
This study addresses the evolving landscape of food consumption in the context of digital transformation, focusing on how online platforms are reshaping grocery shopping preferences and perceptions towards local and temperature-controlled foods.
Valentas Gružauskas   +2 more
doaj   +1 more source

Is Customer Value Co-Creation and Shopping Well-being Relevant for Retailer Performance in Latin America? [PDF]

open access: yesThe Retail and Marketing Review
This study examines the impact of customer value co-creation (VCC) and shopping well-being on key retailer performance outcomes, namely customer satisfaction, loyalty, spending, and share of wallet, within the context of a grocery retailer.
Dr Pilar Gardiazabal   +2 more
doaj   +1 more source

Current Trends in Online Grocery Shopping

open access: yesINTERANTIONAL JOURNAL OF SCIENTIFIC RESEARCH IN ENGINEERING AND MANAGEMENT
The convenience and accessibility of online shopping have revolutionized the retail industry, with online grocery shopping experiencing significant growth in recent years. This research paper explores the current trends in online grocery shopping, focusing on key factors driving its popularity and the challenges it faces. By analyzing consumer behavior,
openaire   +1 more source

Alcohol Interventions on Online Grocery Shopping Platforms

open access: yesInternational Journal of Population Data Science
Introduction & Background There is opportunity to engage light to moderate drinkers in alcohol reduction interventions as a preventative measure. In the space of online grocery shopping there is an added challenge in intervention development in the form
Eszter Vigh   +2 more
doaj   +1 more source

Online Grocery Shopping Behaviors and Attitudes Among Asian Americans. [PDF]

open access: yesJ Immigr Minor Health, 2023
Rummo PE   +4 more
europepmc   +1 more source

Shopping missions in online grocery shopping

open access: yes
This study introduces a novel mission-based model for segmenting consumers in the online grocery market, leveraging extensive transaction data from a leading U.S. supermarket chain. Utilizing BERTopic modeling, we analyze shopping basket compositions to identify distinct consumer shopping missions. Our methodology uncovers fifteen unique missions, each
Pocsay, Marc Enrico   +2 more
openaire   +1 more source

In-store or online grocery shopping before and during the COVID-19 pandemic. [PDF]

open access: yesTravel Behav Soc, 2023
Meister A   +3 more
europepmc   +1 more source

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