Results 11 to 20 of about 10,252 (165)
Trust in online hotel reviews across review polarity and hotel category [PDF]
This paper investigates how users' perception of online hotel reviews is related to trust across review polarity and hotel category. Users' perception of both titles and descriptions of reviews was examined. Data came from a 2 (review polarity: positive and negative) x 2 (hotel category: luxury and budget) between-participants experiment.
Banerjee, Snehasish, Chua, Alton Y.K.
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Hotel selection is an important decision in making travel plans. Since hotel selection is a typical non-expert decision, online reviews provide people with information about the hotels and travel destinations they never went to. Several studies construct
Jian Wu +4 more
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In the face of problems such as information overload and the information cocoon resulting from big data, it is a key point of current research to solve the problem of semantic fuzziness of online reviews and improve the accuracy of personalized ...
Erwei Wang, Yingyin Chen, Yumin Li
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An Empirical Study on the Differences between Online Picture Reviews and Text Reviews
In the context of e-commerce, online travel agencies often derive useful information from online reviews to improve transactions. Based on the dispute on the usefulness of different types of reviews and social exchange theory, this study investigates how
Hanyang Luo +3 more
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“Hotel – OTA” interaction and its influence on the optimization of urban hotels’ distribution channels [PDF]
Research background: The interaction between hotels and the online travel agencies (OTAs) influences the hotel sales, creating dependencies, which the hotel managers are reluctant to accept.
Atanasova Irina, Ivanov Ivaylo
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Understanding customer experience with Vietnamese hotels by analyzing online reviews
On the post-pandemic recovery green economy track, especially in the hospitality and tourism industry, businesses must accelerate digital transformation and enter the race to increase customer experience.
Ha Thi Thu Nguyen, Trung Xuan Nguyen
doaj +1 more source
Hotel online reviews: different languages, different opinions [PDF]
Online reviews are one of the main influencers of hotel purchase decisions. This study performs an analysis of reviews extracted from well-known online review sources in combination with hotel sales data and concludes that ratings differ according to the language of reviews.
Nuno Antonio +4 more
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Hotel managers can learn about hotel customer satisfaction by analyzing online reviews. There are differences in the experience of reviewers, the release time and the degree of recognition for different online reviews, which leads to different ...
Mingyang Li, Yumei Ma, Pingping Cao
doaj +1 more source
The future of hotel rating [PDF]
Purpose – The purpose of this paper is to provide an insight in the future of hotel rating. It reviews the impact of social media, technology that provides integration of data for the consumer and the hotels, and the way that rating bodies may respond to
Wouter Hensens
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Management response strategies to a negative online review: Influence on potential guests’ trust,
Purpose – The paper aims to identify the main hotel management response strategies to a negative online review and examine their influence on the trust of potential guests reading reviews in usergenerated media.
Jelena Kapeš +3 more
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