Results 31 to 40 of about 10,252 (165)
The Influence of Sustainable Initiatives on Hotel Guest Experience [PDF]
African Journal of Hospitality, Tourism and Leisure, 2021 This study investigates the relationship between sustainable initiatives in hotels and their guest experiences by using big data from online guest reviews.
Megan J. Sharrock +2 more
doaj
AGRISE, 2021 Starting from 2009-2018 there has been an increase in the number of hotel resorts in Indonesia, so that the level of competition is higher and building a brand positioning agrotourism-based resort hotels can not only by creating regular marketing ...
Annisa Firdauzi +2 more
doaj +1 more source
Examining the Relationship between Hoteliers’ Review Site Use Intensity and Hotel Characteristics - Moroccan Hotels [PDF]
Journal of Spatial and Organizational Dynamics, 2019 Due to rapid development and consumer adoption of technology, the hospitality industry has dramatically increased online-based user-generated reviews for a variety of services, such as those found in eWOM communities (e.g., TripAdvisor). Few studies have
Abderrahman Ait-Bakrim +3 more
doaj
Online Marketing Communication Trends in Slovak Hotel Industry
Economics and Culture, 2020 Research purpose. Traditionally used communication mix as a part of company’s marketing strategy, including advertising, sales promotion, personal sales and public relations, is gradually changing and expanding.
Nadanyiova Margareta +2 more
doaj +1 more source
Edukasia, 2023 Communication in the Indonesian hospitality industry impacts on the growth of domestic and foreign tourists’ number who visit the country. And one of the communication forms in this business is visitor review on hospitality platforms.
Agita Risma Nurhikmawati +1 more
doaj
Budget Hotels’ Online Guest Reviews Regarding Customer Satisfaction [PDF]
The Journal of Social Sciences Research, 2019 The tourism industry is an industry that uses services as its products, yet the services themselves are intangible. There are many different aspects to the tourism industry and one of them is accommodation, which includes hotels. Most hotels face similar issues in their operations and business, and technology is one way to listen and respond to ...
Albattat Ahmad +4 more
openaire +1 more source
Pengaruh Online reviews terhadap Intensi Pemesanan Hotel Secara Online di Jakarta
PERWIRA - Jurnal Pendidikan Kewirausahaan Indonesia, 2020 Berkembangnya penggunaan internet saat ini menunjukan adanya pergeseran model bisnis yang semula offline menjadi online, consumer juga akan mengalami perubahan seperti pencarian informasi ataupun pembelian produk atau jasa, penelitian ini dilakukan untuk mengetahui dampak dari review online terhadap booking intentions di online travel agent di wilayah ...
Allen Yapsani +3 more
openaire +1 more source
Decoding hotel reviewers: Insights from a decision tree analysis
Management şi MarketingWith the rise of user-generated content, understanding travelers’ propensity to share hotel experiences online has become a critical research area in tourism and hospitality management.
Llorens-Marin Miguel +2 more
doaj +1 more source
Information quality, homophily, and risk propensity: Consumer responses to online hotel reviews
Journal of Economics, Business & Accountancy Ventura, 2015 Searching through online review sites becomes an alternative for consumers to obtain product information. The efficiency and effectiveness in finding quality information on the online review sites contributes to the popularity of online review sites ...
Sony Kusumasondjaja
doaj +1 more source
Applied Sciences, 2023 Review-based control charts that integrate sentiment analysis with traditional control charts are emerging as effective tools for analyzing customer complaints.
Suah Kim, Minjung Kwak
doaj +1 more source