Results 1 to 10 of about 2,588 (116)

El marketing del neuromarketing en la industria cinematográfica

open access: yesComunicación, 2022
Está comprobado que el neuromarketing es una herramienta efectiva para perfeccionar ciertas estrategias de venta. A pesar de esa afirmación, existen discusiones sobre cuáles son los límites reales de su efectividad y cómo debe ser la metodología en base
Javier Sanz Aznar
doaj   +1 more source

Del texto literario a la imagen cinematográfica: humor y terror en La torre de los siete jorobados

open access: yesDirāsāt Hispānicas, 2017
El presente ensayo estudia dos posturas diferentes a la hora de afrontar el reto de combinar lo humorístico y lo terrorífico en una misma obra: la literaria y la cinematográfica. En La torre de los siete jorobados, tanto el escritor, Emilio Carrere, como
Mohamed Ben Slama
doaj   +3 more sources

Pluralizing environmental values for urban planning: How to uncover the diversity of imaginaries about socio‐natures from Vitoria‐Gasteiz (Basque Country, Spain)

open access: yesPeople and Nature, Volume 5, Issue 4, Page 1262-1283, August 2023., 2023
Abstract Cities have pushed forward re‐naturing initiatives in local planning agendas. Discourses and rationales for such interventions tend to follow instrumental framings often narrowed down to the economic, health and ecological benefits of nature's contributions to people (NCP).
Julia Neidig   +3 more
wiley   +1 more source

Defensive emotions and evaluative judgements: Sensitivity to anger and fear predicts moral judgements, whereas sensitivity to disgust predicts aesthetic judgements

open access: yesBritish Journal of Psychology, Volume 114, Issue 1, Page 1-20, February 2023., 2023
Abstract Aesthetic and moral evaluations engage appetitive and defensive emotions. While the role played by pleasure in positive aesthetic and moral judgements has been extensively researched, little is known about how defensive emotions influence negative aesthetic and moral judgements.
Alejandro Dorado   +3 more
wiley   +1 more source

‘Heroes to anonymous pensioners’: Francisco Franco's ‘mutilated gentlemen’ and the erosion of veteran privilege in Spain's transition to democracy

open access: yesHistory, Volume 107, Issue 377, Page 765-788, September 2022., 2022
Abstract This article explores how during Spain's transition to democracy in the 1970s and 1980s, Francoist disabled veterans of the Spanish Civil War navigated the disappearance of formerly hegemonic historical narratives which had hitherto defined their relationship with the state.
Stephanie Wright
wiley   +1 more source

Semiotic Disruption and Negotiations of Authenticity among Argentine Fans of Anglophone Media

open access: yesJournal of Linguistic Anthropology, Volume 32, Issue 2, Page 345-363, August 2022., 2022
This paper investigates how subtitling and dubbing of foreign language media can be interpreted as cases of semiotic disruption, and how this interpretive frame comes to index a cosmopolitan identity among Argentine fans of Anglophone pop culture. The naturalization of voice/body/language assemblages allows fans to frame preferences for subtitles as an
Mary‐Caitlyn Valentinsson
wiley   +1 more source

Effects of collaborative writing and peer feedback on Spanish as a foreign language writing performance

open access: yesForeign Language Annals, Volume 55, Issue 2, Page 517-539, Summer 2022., 2022
Abstract This study explores the effect of collaborative writing (CW) and peer feedback (PF) practices on subsequent individual writing assignments. Two groups of university students in a Spanish as a foreign language course experienced both CW and PF (Group 1 CW then PF; Group 2 PF then CW), and pre and posttests were analyzed for syntactic complexity,
Mª Camino Bueno‐Alastuey   +2 more
wiley   +1 more source

Communication in Persons with Acquired Speech Impairment: The Role of Family as Language Brokers

open access: yesJournal of Linguistic Anthropology, Volume 32, Issue 1, Page 161-181, May 2022., 2022
More than 170 million people in the world have some kind of speech impairment. The lack of professional interpreters in this domain causes their families to need to learn new communicative strategies to interact with them and assist them as interpreters. The aim of this paper is to analyze the role of these non‐professional interpreters for adults with
Gema Rubio‐Carbonero
wiley   +1 more source

What´s the Use of Wondering if He´s Good or Bad: "Carousel" and the Presentation of Domestic Violence in Musicals

open access: yesInvestigaciones Feministas, 2013
The analysis of the 1956 film Carousel (Dir. Henry King), which was based on the 1945 play by Rodgers and Hammerstein, provides a suitable example of a musical with explicit allusions to male physical aggression over two women: the wife and the daughter.
Patricia Álvarez Caldas
doaj   +1 more source

El cine aplicado a la docencia universitaria. Propuesta de secuencia de aprendizaje para Sociología del Trabajo

open access: yesRed U, 2018
En la actualidad, la aplicación y uso de las nuevas tecnologías se ha generalizado en diferentes ámbitos de nuestra vida, extendiéndose más allá del ocio y entretenimiento, convirtiéndose en una herramienta de trabajo y conocimiento.
S.M. Torres Outón
doaj   +1 more source

Home - About - Disclaimer - Privacy