Results 1 to 10 of about 8,986 (309)

Old Practice, but Young Research Field: A Systematic Bibliographic Review of Personal Branding [PDF]

Frontiers in Psychology, 2020
Before engaging with the already intensive and still increasing personal branding activities in many fields of practice, a scholarly approach would call for a more specific definition of the concept of personal branding processes and the resulting human ...
Stefan Scheidt, Carsten Gelhard, Jörg Henseler, Jörg Henseler   +3 more
doaj   +2 more sources

Get Noticed to Get Ahead: The Impact of Personal Branding on Career Success [PDF]

Frontiers in Psychology, 2019
There is a growing amount of attention being brought to personal branding as an effective career behavior, but little is known about the factors that predict personal branding behaviors and their outcomes.
Sergey Gorbatov, Svetlana N. Khapova, Evgenia I. Lysova   +2 more
doaj   +2 more sources

Personal Branding: Interdisciplinary Systematic Review and Research Agenda [PDF]

Frontiers in Psychology, 2018
Personal branding has become an important concept in management literature in recent years. Yet, with more than 100 scholarly papers published on the concept to date, it has developed into a fragmented area of research with a diversity of definitions and
Sergey Gorbatov, Svetlana N. Khapova, Evgenia I. Lysova   +2 more
doaj   +2 more sources

Resepsi Audiens Pada Personal Branding Habib Husein Ja’far di YouTube Channel “Jeda Nulis”

Kalijaga Journal of Communication, 2021
Kemajuan teknologi informasi dan komunikasi telah melahirkan berbagai media untuk pertukaran dan penyebaran informasi. Salah satunya yaitu media sosial Youtube yang berfungsi sebagai media informasi dan hiburan.
Atin Nurul Hidayah, Ageng Widodo
doaj   +3 more sources

Identification of Factors Affecting Personal Branding in Cyberspace in the Field of Speech [PDF]

مطالعات مدیریت کسب و کار هوشمند, 2022
Previous research has shown that the path to personal branding is not always smooth, and there are many failed examples that demonstrate that they did not do their personal branding correctly and did not consider all aspects of the work.
Leila Jarahi, Zeinolabedin Amini Sabegh, Ehsan Sadeh, Alireza Afsharnejhad   +3 more
doaj   +1 more source

AJENG'S PERSONAL BRANDING WAS WAITED AS INDIKA FM RADIO ANNIVERSARY THROUGH TIKTOK SOCIAL MEDIA

Journal of Social Political Sciences, 2022
This study aims to determine the application of Ajeng Dinanti's personal branding as an Indika FM radio announcer through Tiktok social media. The theory used in this study is Peter Montoya's theory, namely 8 laws of personal branding or 8 concepts for ...
Syarifah Nadila, Djudjur Luciana Rajagukguk   +1 more
doaj   +1 more source

Defining personal brand, personal branding and personal brand equity

Prosperitas, 2023
This study examines the concept of personal brand equity (PBE) and the relationship between the constructs of personal brand (pb) and Personal Branding (PB). This article provides insight into the concept of PBE. The definition of the three main constructs and the corresponding key variables are reviewed based on the existing literature.
Péter Szántó, László Radácsi
openaire   +2 more sources

Copywriting for Teenagers’ Personal Branding on Social Media

Dinamisia, 2023
Artikel ini membahas hasil pengabdian kepada masyarakat mengenai pemanfaatan copywriting untuk personal branding. Peserta pelatihan ini terdiri atas 67% remaja dan 33% kalangan dewasa awal. Kegiatan pengabdian dilakukan secara daring melalui Zoom meeting
Linda Handayani Sukaemi, Isam Samsul Muharam, Hanipah Fahirah Kamilah   +2 more
doaj   +1 more source

Peran lingkungan berbahasa dalam membentuk personal branding guru bahasa arab

Jurnal Akuntabilitas Manajemen Pendidikan, 2022
Penelitian ini bertujuan untuk mendeskripsikan bagaimana peran lingkungan berbahasa di LPBA Nurul Jadid dalam membentuk personal branding guru bahasa Arab dan mendeskripsikan pola personal branding guru di lembaga tersebut.
Qurrotul A'yuni, Firsa Afra Yuslizar, Adella Ira Wanti, Danial Hilmi, Gesbi Rizqan Rahman Arief   +4 more
doaj   +1 more source

Personal branding

Revista Eixos Tech
O amplo acesso e desenvolvimento de tecnologias nos ambientes físicos e, sobretudo, nos digitais, atrelados à maior competitividade em nível global, provocaram um substancial crescimento de uma área denominada personal branding. Nela, indivíduos aplicam e adaptam conceitos tradicionalmente ligados às organizações à sua imagem pessoal e profissional ...
Diogo Rógora Kawano, Flavia De Oliveira Zaparoli   +1 more
  +6 more sources