Results 21 to 30 of about 305 (154)
Influence Of Retail Atmospherics And Planogram On Customer Perception In Retail Stores, Trichy [PDF]
, 2016 Efficacious layout and product placement is the primary promotion things for a retail store. A retail store requires all-inclusive marketing planning, from decisive the products being sold to how the in-store advertising tools will be displayed. Primary part of that planning is developing effective retail layout strategies.
Arivanandham K*, Dr. C. Thirumal Azhagan
openaire +4 more sources
Genetic Algorithm for the Retailers’ Shelf Space Allocation Profit Maximization Problem
Applied Sciences, 2021 This paper discusses the problem of retailers’ profit maximization regarding displaying products on the planogram shelves, which may have different dimensions in each store but allocate the same product sets. We develop a mathematical model and a genetic
Kateryna Czerniachowska +4 more
doaj +1 more source
Information Systems Journal, Volume 33, Issue 2, Page 324-349, March 2023., 2023 Abstract NeuroIS—the methods and knowledge of neuroscience applied to the information systems (IS) domain—has become an established research field within the IS discipline. A key advantage of NeuroIS is its ability to provide insights into human cognition beyond those obtained using behavioural techniques alone.
C. Brock Kirwan +3 more
wiley +1 more source
The role of package design typicality on a hand sanitizer purchase
Packaging Technology and Science, Volume 35, Issue 10, Page 737-751, October 2022., 2022 This descriptive research uses multiple methods to understand consumers' interactions with hand sanitizer packaging at the point of purchase during the coronavirus pandemic. A multiple regression analysis found that visual appeal, brand confidence and packaging have a significant positive relationship to participants' perceived typicality of a package ...
Ami Frierson +6 more
wiley +1 more source
Mathematical Problems in Engineering, Volume 2022, Issue 1, 2022., 2022 In retail management, the continuous monitoring of shelves to keep track of the availability of the products and following proper layout are the two important factors that boost the sales and improve customer’s level of satisfaction. The studies conducted earlier were either performing shelf monitoring or verifying planogram compliance.
Mehwish Saqlain +5 more
wiley +1 more source
Pendampingan Planogram untuk Pemilik Ritel
Journal of Approriate Technology for Community Services, 2023 Retail owners need to utilize transaction data for customer buying patterns. By knowing the pattern of customer purchases, retail owners can adjust the layout of the store and the layout of goods on the display rack or a planogram to increase product visibility which refers to increased sales. Not many retail owners are aware of the benefits of using a
Qurtubi, Qurtubi +4 more
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Hybrid Fine‐Tuning Strategy for Few‐Shot Classification
Computational Intelligence and Neuroscience, Volume 2022, Issue 1, 2022., 2022 Few‐shot classification aims to enable the network to acquire the ability of feature extraction and label prediction for the target categories given a few numbers of labeled samples. Current few‐shot classification methods focus on the pretraining stage while fine‐tuning by experience or not at all.
Lei Zhao +4 more
wiley +1 more source
JITeCS (Journal of Information Technology and Computer Science), 2020 One of developing retail company and is one of the biggest retail companies in Indonesia, namely Alfamart which is owned by PT. Sumber Alfaria Trijaya, Tbk. Alfamart must have the best marketing strategy and increase innovation for the satisfaction of
Era Susanti, Evangs Mailoa
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Linear and nonlinear shelf space allocation problems with vertical and horizontal bands
Journal of Economics and Management, 2022 Aim/purpose – Shelf space is one of the most important tools for attracting customers’ attention in a retail store. This paper aims to develop a practical shelf space allocation model with visible vertical and horizontal categories.
Czerniachowska Kateryna +2 more
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APPLICATION OF KINETIC RECOVERY PROGRAMS IN PERFORMANCE SPORTS DANCE PATHOLOGIES
Studia Universitatis Babeş-Bolyai: Educatio Artis Gymnasticae, 2022 For the detection of the flat foot and ligament laxity, the method of visual observation of the anatomical landmarks, the planogram on paper and the test of bearing body weight were used.
Ioan Sabin SOPA +3 more
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