Results 11 to 20 of about 1,356,070 (297)
Ученые записки Казанского университета: Серия Гуманитарные науки, 2021 The major distinctive features of the polysemantic precedent name Plyushkin as a product of the linguistic and cultural environment and a phenomenon of the cognitive base were analyzed.
A.S. Titova
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COGNITIVE POTENTIAL DEVELOPMENT OF PRECEDENT ANTHROPONYM
Вестник Волгоградского государственного университета: Серия 2. Языкознание, 2020 The article discusses the dynamics of the cognitive potential development of the precedent anthroponym, i.e. a nationally and culturally marked proper name that reflects discursive and pragmatic trends in the evolution of a single language unit within ...
Mikhail V. Zolotarev +1 more
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Precedent texts in advertisements
Lietuvių Kalba, 2009 The present paper discusses precedent texts in advertisements. A precedent text is defined as an axiological sign functioning within a semiotic space of culture.
Daiva Aliūkaitė +1 more
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PRECEDENT NAME IN THE FRAMEWORK OF СONCEPTUAL BLENDING
Bulletin of the South Ural State University series Linguistics, 2017 Степанов Евгений Сергеевич, аспирант, Санкт-Петербургский государственный университет (Санкт-Петербург), eugenity@mail.ru. Evgenii S. Stepanov, post-graduate student, St. Petersburg State University (St.
Stepanov, E.S., Степанов, Е.С.
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Functions of Precedent Phenomena in the Political Discourse of the Elections in Belarus in 2020 [PDF]
Актуальные проблемы филологии и педагогической лингвистики, 2021 The authors of the article investigate the texts of the opposition Telegram channel “Belarus of the Brain” in order to identify the precedent phenomena (hereinafter PF) functioning in them.
Maria An. Kurochkina +1 more
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Precedent Names in Russian Political Advertising: Representation of Value-Based Standards and Cultural Symbols [PDF]
Вопросы ономастики, 2021 The article considers the specificity of precedent proper names as universal value-based standards and cultural symbols in the texts of Russian political advertisement.
Anastasia V. Dmitrieva
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Precedent features of feminine cultural type “private detective” [PDF]
Актуальные проблемы филологии и педагогической лингвистики, 2019 The article is an actual research carried out within the theory of cultural types, the theory of precedent and discourse analysis. The study subject is the professional cultural type “private detective” characterized by behavioral stereotypes typical for
Kusaeva Elena
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TYPOLOGY OF PRECEDENT NAMES IN NEWSPAPER HEADLINES
Germanic Philology Journal of Yuriy Fedkovych Chernivtsi National University, 2021 The article is devoted to the study and analysis of precedent names of three cultural spheres ("Bible", "Literature", "Mythology") in newspaper headlines. The subject of the study is a typology of precedent names in newspaper headlines. The object of it is newspaper headlines of modern English-language periodicals.
Yana Chukur, Nataliia Sunko
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Precedent Anthroponyms of Soviet Origin in English Polycode Advertising Text
Научный диалог, 2021 The article analyzes precedent anthroponyms of the Soviet origin in multimodal texts of American and British advertising. The study aims at analyzing precedent anthroponyms of the Soviet origin in English multimodal texts from the linguoaxiological and ...
E. V. Dziuba, Yu. V. Rogozinnikova
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Precedent Names of Non-native culture-bound Elements in the discourse of Russian political advertisement [PDF]
Актуальные проблемы филологии и педагогической лингвистики, 2021 The paper studies the cognitive and pragmatic aspect of functioning particularities of precedent names in multimodal videotexts of Russian political advertisement. The importance of investigating the meaning-making mechanisms involving precedent names as
Anastasia V. Dmitrieva
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