Results 31 to 40 of about 1,550,417 (170)

Interprecedent Semiotic Space, or When the Cannons are Heard, the Muses aren’t Silent [PDF]

open access: yesАктуальные проблемы филологии и педагогической лингвистики, 2022
The paper focuses on the description of chrematonyms as precedent names of Russian arms domain, developing a special semiotic space in the digital media news discourse and social networks represented in various code formats, readers and participants of ...
Tatiana Yu. Tameryan, Amina M. Shaipova
doaj   +1 more source

Phenomenon of Precedence in the French Public Service Advertising and Its Communicative and Pragmatic Potential [PDF]

open access: yesPhilology. Theory & Practice, 2021
The purpose of the study is to assess the communicative and pragmatic potential of using precedent statements in texts of the modern French public service advertising from the standpoint of an addressee and an addresser. Advertisements for social causes (166 texts), published in national and regional periodicals between 2016 and 2020, were used as the ...
Oksana Ivanovna Aleksandrova   +2 more
openaire   +1 more source

PRECEDENT PHENOMENA AS MEANS OF ESTABLISHING ATTRACTIVENESS IN POLYCODE INTERNET TEXT

open access: yesВестник Волгоградского государственного университета: Серия 2. Языкознание, 2020
The article deals with the problem of precedent phenomena use for realization of the attractiveness effect. The role of traditional and innovative precedent phenomena (memes) in polycode internet media-text aimed at attracting attention of the audience
Timur B. Radbil, Alexey I. Pomazov
doaj   +1 more source

Peripheral zone in precedent name perception: Plyushkin as a polysemantic unit in the communicative consciousness

open access: yesУченые записки Казанского университета: Серия Гуманитарные науки, 2021
The major distinctive features of the polysemantic precedent name Plyushkin as a product of the linguistic and cultural environment and a phenomenon of the cognitive base were analyzed.
A.S. Titova
doaj   +1 more source

Precedence and Intertextuality in Political Discourse. Political Discourse as an Object of Interpreting. Case Study of Formal Speeches by Russian Politician [PDF]

open access: yesАктуальные проблемы филологии и педагогической лингвистики, 2021
The article explores intertexts and precedent phenomena used in current political discourse as exemplified by the speeches of President of the Russian Federation Vladimir Putin and Foreign Minister of the Russian Federation Sergey Lavrov.
Irina V. Piven (Nikitina)   +1 more
doaj   +1 more source

Cryptocurrencies: an analysis of the phenomenon precedents

open access: yesResumos do..., 2019
The present work seeks to understand what cryptocurrencies are and what they represent. The study proposes to analyze the evolution of the currency and the traditional monetary system, from the beginning of the barter, with the first civilizations until this new proposal of digital model. The main objective will be to understand what are these "digital
Ana Fregadolli, Marcio Belli
openaire   +2 more sources

The Precedent Name Hercules in Russian-Speaking Political Media

open access: yesИзвестия Южного федерального университета: Филологические науки, 2018
The article is devoted to the study of the precedent name as a linguistic and cultural phenomenon, which forms a new fragment of the political picture of the world.
Anna N. Mishchenko
doaj   +1 more source

Urban Internet memes: linguistic and cultural aspect (on the example of Ufa) [PDF]

open access: yesАктуальные проблемы филологии и педагогической лингвистики, 2020
The “theory of virtual genre studies” studies all existing genres in the Internet space, which are actively developing due to such characteristics of Internet communication as text compactness (in order to save language resources), feedback, and ...
Akhmetova Alfiya R.
doaj   +1 more source

LINGUO-CULTURAL SITUATION THROUGH THE PRISM OF PRECEDENT PHENOMENON AS A REFLECTION OF INTERTEXTUALITY IN THE EPOCH OF GLOBALIZATION

open access: yesBulletin of the Moscow State Regional University (Linguistics), 2019
. The aim of the article is to study the dynamics of the linguocultural situation in the era of globalization through the prism of a precedent phenomenon.
Оlga Yu. Starodubova
semanticscholar   +1 more source

COGNITIVE POTENTIAL DEVELOPMENT OF PRECEDENT ANTHROPONYM

open access: yesВестник Волгоградского государственного университета: Серия 2. Языкознание, 2020
The article discusses the dynamics of the cognitive potential development of the precedent anthroponym, i.e. a nationally and culturally marked proper name that reflects discursive and pragmatic trends in the evolution of a single language unit within ...
Mikhail V. Zolotarev   +1 more
doaj   +1 more source

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