Towards Sustainable Private Labels—What is the Consumer Behavior Relating to Private Labels in the UK and Poland? [PDF]
Consumer behavior towards private labels (PLs) is constantly changing, accompanied by the development from generic products, offered at very low prices, towards sustainable PLs.
Maksymilian Czeczotko+2 more
openalex +2 more sources
ExPLoit: Extracting Private Labels in Split Learning [PDF]
Split learning is a popular technique used to perform vertical federated learning, where the goal is to jointly train a model on the private input and label data held by two parties.
Sanjay Kariyappa, Moinuddin K. Qureshi
openalex +3 more sources
Managing Private Labels Based on Psychographic Consumer Segments: Emerging European Market Perspective [PDF]
This paper explores private labels in the context of Croatia, as a representative of a CEE and EU member countries, where their importance is continuously growing.
Sandra Horvat, Đurđana Ozretić Došen
doaj +3 more sources
Perceived Risk Influence on the Consumer Attitude to Private Labels in the Product’s Life Cycle Growth Stage [PDF]
The aim of this paper is to explore the relationship between purchasing risk associated with private labels and consumer attitudes towards private labels in different product categories in the growth stage of the product life cycle. The first part of the
Sandra Horvat, Đurđana Ozretić Došen
doaj +3 more sources
Sustainability trends and consumer perceived risks towards private labels
The present paper explores differences between perceiving consumer risk towards products under private labels (PPLs) versus products under manufacture brands (PMBs) on Russian metropolitan markets (St. Petersburg, namely). The research model (Model RFID)
Vitally Cherenkov+7 more
doaj +2 more sources
Marketing mix effects on private labels brand equity [PDF]
The present study explores some marketing mix effects on private labels brand equity creation. The research aims to study the effect of some elements under retailer's direct control such as in-store communications, in-store promotions and distribution ...
Abril Barrie, Carmen+1 more
core +4 more sources
Evolution and trends of private labels in food markets: the Spanish situation
The private label is undergoing a process of relevant growth in our country, es pecially in food markets. Within this research field, the present work aims at analysing the current situation as well as the future trends in the distribution of private ...
ANA ISABEL JIMÉNEZ ZARCO+1 more
doaj +3 more sources
Chain store management through private labels strategy
The purpose of this paper is to examine the market shares of private labels in the European Union and on the global market, and to compare the results of the analysis with the level of presence of private labels on the Croatian market.
Martina Sopta
doaj +1 more source
Private label food products: Consumer perception and distribution strategies
Food Products Private Label PL, are foods produced by the food industries on order of food distribution companies. Their characteristic is that they are similar to industrial brands but are marketed under the name of the distribution company.
Filippo Sgroi, Paolo Alberto Salamone
doaj +2 more sources
Influence of macroeconomic indices on European private labels
In this study, we have analysed the impact and evolution of some of the most important macroeconomic indices on market share and value of private labels.
Eloy Gil Cordero+2 more
doaj +2 more sources