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RETAIL AND PRIVATE LABELS

open access: yesВестник Кемеровского государственного университета, 2013
It The article analyses the assortment of private labels (PL) in Kemerovo retail. A comparison of positioning, pricing and promotion PL in retail is provided. Buyers’s attitude to PL products is estimated by the results of a focus group method.
L. A. Stratienko
doaj   +1 more source

Managing Private Labels Based on Psychographic Consumer Segments: Emerging European Market Perspective

open access: yesOrganizations and Markets in Emerging Economies, 2020
This paper explores private labels in the context of Croatia, as a representative of a CEE and EU member countries, where their importance is continuously growing.
Sandra Horvat, Đurđana Ozretić Došen
doaj   +1 more source

Perceived Private Label Authenticity: A Two-Study Analysis

open access: yesTržište, 2021
Purpose – The purpose of this paper is to explore further the dimensions of perceived private label authenticity. The aims are threefold. Firstly, to examine how consumers associate the concept of authenticity with manufacturer brands and private labels,
Sandra Horvat   +2 more
doaj   +1 more source

Private label food products: Consumer perception and distribution strategies

open access: yesJournal of Agriculture and Food Research, 2022
Food Products Private Label PL, are foods produced by the food industries on order of food distribution companies. Their characteristic is that they are similar to industrial brands but are marketed under the name of the distribution company.
Filippo Sgroi, Paolo Alberto Salamone
doaj   +1 more source

Private labels in marketplaces

open access: yesInternational Journal of Industrial Organization, 2021
Regulators are concerned that by introducing their own private labels, dominant online marketplace operators distort competition in their own favor. This paper addresses this concern by studying how online marketplaces differ from classic retailers with a wholesale arrangement.
openaire   +3 more sources

Taking private labels upmarket: Empirical generalizations on category drivers of premium private label introductions [PDF]

open access: yesJournal of Retailing, 2014
Premium private labels (PLs) are considered one of the hottest trends in grocery retailing. Still, retailers do not feel the need to introduce premium PLs in every category. Generalizing across approximately 150 categories for six retailers from two countries that already carry premium PLs for several years, the authors find that retailers are more ...
ter Braak, Anne   +2 more
openaire   +2 more sources

Spatial Competition and Private Labels

open access: yesJournal of Agricultural and Resource Economics, 2010
Private labels, also known as store brands, are an important component of competitive strategy among multi-product retailers, as they can increase retailers' power over suppliers in the vertical channel or facilitate horizontal differentiation among ...
Timothy J. Richards   +2 more
doaj   +1 more source

Price sensitivity versus perceived quality: moderating effects of retailer positioning on private label consumption

open access: yesJournal of Business Economics and Management, 2014
Private labels are growing fast in Europe and USA, especially in the context of nondurable consumer goods. Moreover, the traditional association of private labels solely with a price focus, to the detriment of quality, appears to be diminishing.
Óscar González-Benito   +1 more
doaj   +1 more source

Block level cloud data deduplication scheme based on attribute encryption

open access: yes网络与信息安全学报, 2023
Due to the existing cloud data deduplication schemes mainly focus on file-level deduplication.A scheme was proposed, based on attribute encryption, to support data block-level weight removal.Double granularity weight removal was performed for both file ...
Wenting GE, Weihai LI, Nenghai YU
doaj   +3 more sources

Private labels and the purchasing behaviour of young Polish consumers in the market

open access: yesZarządzanie Innowacyjne w Gospodarce i Biznesie, 2019
Initially, private labels were associated with low quality and unknown composition. Due to product innovations, it is increasingly difficult to distinguish a private label of a retail chain from a so-called mass brand produced for the general population
Tomasz Zalega
doaj   +1 more source

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