Results 271 to 280 of about 38,192 (305)
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Private classification with limited labeled data

Knowledge-Based Systems, 2017
Abstract Differentially private Support Vector Machines (SVMs) have been extensively studied in recent years. Most design mechanisms are focused on perturbing the solution to a decent convex optimization problem under the theory of Empirical Risk Minimization (ERM).
Xiaoqian Liu, Qianmu Li, Tao Li 0001
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Proliferating Private-Label Portfolios: How Introducing Economy and Premium Private Labels Influences Brand Choice

Journal of Marketing Research, 2010
Three-tiered private-label (PL) portfolio strategies (low-quality tier: economy PLs, mid-quality tier: standard PLs, and top-quality tier: premium PLs) are gaining interest around the world. Drawing on the context-effects literature, the authors postulate how the introduction of economy and premium PLs may affect the choice of mainstream-quality and ...
Geyskens, I.   +2 more
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An Empirical Investigation of Private Label Supply by National Label Producers

Marketing Science, 2010
Private labels (PLs) are ubiquitous in several categories, including groceries, apparel, and appliances. However, existing empirical work has not examined the differential impact of various upstream supply arrangements for PL products or the strategic motives for PL supply.
Xinlei (Jack) Chen   +3 more
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A Bibliometric Analysis of the Private Label Literature

2018
This work analyses a dataset of 567 papers (from 1990 to 2017) about private label and store brand, providing a framework of the scientific literature in terms of trends in publications over time, the most productive and most cited authors, and the most relevant scientific journals.
Sansone, Marcello   +2 more
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Premium and Value-Added Private Labels

2016
The main purpose of this chapter is to gain insight into the latest trends in retailers' strategies in terms of private labels and their customer value proposition in the context of proliferating brands and multi-brand portfolios. The first part of this chapter provides a comprehensive review of research on evolving trends in private label strategy in ...
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Innovation in Private-Label Branding

Design Management Review, 2010
Private labels are taking on the national brands. Putting price aside, specialty retailers, supermarkets, and chains, such as Starbucks and Target, are creating high-margin, high-quality consumer goods and experiences that are enticing growing numbers of loyal and profitable customers.
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Private-label manufacturing.

Medical device technology, 1998
Private, or own-brand, labelling of products is an attractive proposition for manufacturers who may have unique products but lack access to particular markets, or distributors who may have a strong brand identity but lack a suitable product. However, care must be taken to ensure that private-labelled products comply with the Medical Device Directive ...
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The contribution of private labels

2009
the purpose of this study is to deeply explore the relationship between private labels and trust and to identify possible positive spill-over in terms of consumer behavioral consequences. A multi-relational perspective that considers three different levels of trust is adopted.
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