Results 51 to 60 of about 313,292 (174)

The relationship of cinema journalism and PR in the formation of the information agenda (by the example of promotion of the series “King the Clown” by the “Kinopoisk” service) / Взаимосвязь киножурналистики и PR в формировании информационной повестки (на примере продвижения сериала «Король и Шут» сервисом «Кинопоиск»)

open access: yesИндустрии впечатлений: Технологии социокультурных исследований
This paper studies the relationship between the functions and theories of two subsequently adjacent spheres: journalism and PR. Since a proper literary base on this topic has not yet been formed, the author is trying to draw up a diagram with his own ...
Alexandra Anisimova / Александра Львовна Анисимова
doaj   +1 more source

Promotion strategies of food delivery O2O supply chain considering service congestion effect with anti-food waste regulation

open access: yesFrontiers in Sustainable Food Systems
Amidst the rapid expansion of the online-to-offline (O2O) food delivery sector, this paper investigates the promotion strategies employed by restaurants and food delivery platforms within the supply chain, and explores how these entities select promotion
Guangye Xu, Yan Tang, Shiqi Xu
doaj   +1 more source

Development and promotion strategies of pickleball in Jambi Province

open access: yesSriwijaya Journal of Sport
Research Problems: Challenges such as limited facilities and the small number of active players are obstacles faced by the community in popularising this sport.
Nurhaliza Nurhaliza   +2 more
doaj   +1 more source

Role and Strategy of Hotel Public Relations in Returning Guests After Selat Sunda Tsunami

open access: yesJurnal Sosial Humaniora, 2020
The purpose of this research is to figure out the role of public relations, as well as the strategy of public relations in the effort to improve the hotel occupancy rate in Anyer, Serang, Banten after the Selat Sunda tsunami. The methodology used in this
Widya Nur Bhakti Pertiwi   +2 more
doaj   +1 more source

Growth-Promoting Strategies in Turner's Syndrome [PDF]

open access: yesJournal of Clinical Endocrinology & Metabolism, 1999
T syndrome is an important cause of short stature in girls and primary amenorrhea in young women. First described in 1930 by Otto Ullrich (1) in Germany and subsequently in 1938 by Henry Turner (2) in the United States, it is the most common sex-chromosome abnormality in females, affecting an estimated 3% of all females conceived.
openaire   +2 more sources

Advertising in the marketing communications system: analysis and directions of improvement [PDF]

open access: yesЕкономічний вісник Державного вищого навчального закладу Український державний хіміко-технологічний університет
The article explores the essence and significance of marketing communications in ensuring the effective functioning of an enterprise. Particular attention is paid to advertising activities as one of the key tools of communication policy.
Alevtina Pakulina, Vitalii Blahoi
doaj   +1 more source

Improving effectiveness of the project activity of charitable foundations

open access: yesВестник университета
The article discusses improvement of the effectiveness of the project activities of charitable foundations. The authors analyse various approaches to charity and charitable activities and reveal stages of preparation and implementation of sponsorship ...
E. A. Sokolova, P. V. Zozulya
doaj   +1 more source

Digital marketing ecosystem as an element of enterprise strategy [PDF]

open access: yesЕкономічний вісник Державного вищого навчального закладу Український державний хіміко-технологічний університет
The article is devoted to the formation of the digital marketing ecosystem and determining the influence of its components in the hierarchy of the enterprise strategy. The significant role of digital marketing in the formation of the strategy of a modern
Vladyslav Avdiienko, Olena Chernysheva
doaj   +1 more source

Development of bio-diesel to achieve Sustainable Development Goal 7

open access: yesFrontiers in Energy Research, 2023
Hao Kang   +3 more
doaj   +1 more source

PROMOTING URBAN TOURISM THROUGH CITY BRANDING [PDF]

open access: yesAnnals of the University of Petrosani: Economics, 2018
Nowadays we are witnessing some sort of paradox with regards to the tourism practiced at the level of the big cities of the world. Regardless of the purpose of the journey: visiting historic landmarks, for pleasure and relaxation, on business, etc ...
DORINA NIȚĂ
doaj  

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