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Impact of consumers confidence on buying behaviour [PDF]
E3S Web of Conferences, 2023 This study looks at the connection between consumer confidence and purchasing patterns. An important psychological component that affects consumer decision-making and purchase behaviours is consumer confidence.
Pavithra M., Velmurugan R.
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Online Purchase Behaviour of Food Product During Covid-19 Pandemic: a Study on Consumer of Bedukmutu Marketplace [PDF]
E3S Web of Conferences, 2021 Covid-19 pandemic has affected various aspects of life, one of which is consumer behaviour in purchasing food products. This study aims to examine online purchase behaviour of food products of Bedukmutu online marketplace consumers during the Covid-19 ...
Akhmadi Heri +3 more
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Slogans, brands and purchase behaviour of students [PDF]
Young Consumers, 2020 Purpose The purpose of this paper is to extend the understanding of the influence of slogans (e.g. “Dare for More”) on brand awareness and purchase behaviour of students. Design/methodology/approach Data were collected thorough 34 in-depth face-to-face interviews with university students, using the customer decision process model as an approach ...
Rybaczewska, Maria +5 more
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The Impact of Embarrassment on Condom Purchase Behaviour [PDF]
Canadian Journal of Public Health, 1998 PIP: A survey on the impact of embarrassment on condom purchase behavior was conducted among 130 individuals. The survey sample (93 males, 37 females) were recruited at the University of British Columbia. The primary independent variable of interest was the embarrassment of the respondents when purchasing condoms.
Dahl, DW, Gorn, GJ, Weinberg, CB
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Consumer Purchase Behaviour for Green Products [PDF]
International Journal of Economics and Business Administration, 2013 Purpose: The concern for climate change and global warming is increasing at global level which results in stimulating the interest of firms toward environmental protection and sustainable development. Many firms have started developing green products to meet the demand of environmentally conscious consumers.
Vinod Sharma, J. Sonwalkar, Maohar Kapse
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Purchase of organic vegetables as a form of pro-environmental behaviour: Application of Norm Activation Theory [PDF]
Journal of Central European Agriculture, 2021 The aim of this research was to explore the applicability of norm activation theory in the context of organic vegetables with intention to purchase as a variable of the interest.
Ivica Faletar +2 more
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Purchasing Behaviour of Polish Consumers in the Internet [PDF]
Economic and Environmental Studies, 2017 In recent years we may observe the growing importance of the Internet in the lives of consumers. As the data from Central Statistical Office (GUS) shows, in 2015 approximately 75.8% of Polish households had access to the Internet. The value of e-commerce is estimated at PLN 27 billion.
Dąbrowska, Anna +1 more
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The behaviour of purchasing smuggled cigarettes in Taiwan [PDF]
Tobacco Control, 2003 Objective:Since market liberalisation in 1987, the Taiwan Tobacco and Wine Monopoly Bureau (TTWMB) annual statistics indicate that both the demand for imported cigarettes as well as the number of seized smuggled packs have increased with an average revenue loss of NT$4942 million over the past 15 years.
Y-W, Tsai +3 more
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Economic challenges and consumer purchasing behaviour: An insight from Ilorin metropolis in Kwara State, Nigeria [PDF]
Ekonomski PoglediThe Nigerian economy is witnessing significant economic challenges that may affect businesses, individuals and households. These challenges include, exchange rate, interest rate, economic instability and inflation which may have consequent effect on ...
Mulikat Abdulraheem
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Self-determination Theory as Mediator in the Nexus of Gamification and Customer Purchasing Behaviour [PDF]
SHS Web of Conferences, 2021 Gamification in marketing can be understood as the use of game mechanisms to motivate customers and encourage them to behave in a specific way and interact in some activities or communities in order to increase their satisfaction, loyalty and commitment,
Gajanova Lubica, Radišić Mladen
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