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Jurnal Ilmu Keluarga dan Konsumen, 2018 The purpose of this research is to examine the influence of ethnocentrism, hedonism, and reference groups to the preferences and purchasing behaviour of local fruit by generation Y.
Putri Claristha Violetta +2 more
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An exploration of guesthouse fresh produce purchasing behaviour and supply chains in Johannesburg
Journal of Transport and Supply Chain Management, 2021 Background: Globally, the challenges of confronting poverty and unemployment continue to dominate the development agenda. The South African government has sought to incorporate local economic development (LED) into their economic development framework ...
Hugo van den Berg, Kevin Mearns
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An Exploratory Study into the Factors Impeding Ethical Consumption [PDF]
, 2011 Although consumers are increasingly engaged with ethical factors when forming opinions about products and making purchase decisions, recent studies have highlighted significant differences between consumers’ intentions to consume ethically, and their ...
A. Chatzidakis +64 more
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Issues relating to purchase and post purchase behaviour
Journal of Management and Science, 2012 Consumer is the king and it is the consumer who determines what a business is. The wealth of products and services produced in a country make our economy strong. Almost all the products have a number of alternative supplies and the consumer should make a decision to buy products of a particular brand. Consumers make two types of purchases.
SAKTHIVEL MURUGAN M, SHANTHI R M
openaire +2 more sources
The Impact of Embarrassment on Condom Purchase Behaviour [PDF]
Canadian Journal of Public Health, 1998 PIP: A survey on the impact of embarrassment on condom purchase behavior was conducted among 130 individuals. The survey sample (93 males, 37 females) were recruited at the University of British Columbia. The primary independent variable of interest was the embarrassment of the respondents when purchasing condoms.
Dahl, DW, Gorn, GJ, Weinberg, CB
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Consumer behavior on low-carbon agri-food purchase: a carbon labeling experimental study in China
Agricultural Economics (AGRICECON), 2014 By adopting the scenario experimental methodology of carbon labelling on agri-food products, coupled with 873 questionnaires collected from six cities in China, we made a statistical analysis of different types of consumers' behaviour on the low-carbon ...
Shuai CHUANMIN +4 more
doaj +1 more source
گۆڤارا زانستێن مرۆڤایەتی یا زانكۆیا زاخۆ, 2020 Advertisement is usually used for making promoting and consciousness of products. It plays a vital role in changing and attracting the attitude and behaviour of customers.
Murad Hamze
doaj +1 more source
The Importance of Irrational Purchasing Behaviour in Applying the Marketing Strategy of Selected Global Brands [PDF]
SHS Web of Conferences, 2021 Research background: The progress of business activity depends on current trends in customer shopping behavior in a global environment. The current trend is also becoming a factor of irrationality, which enters the process of purchasing behavior.
Vrtana David
doaj +1 more source
The Impact of lean supply chain strategy on consumers’ purchasing behavior: the case of dental hospitals [PDF]
E3S Web of Conferences, 2023 The purpose of this research is to investigate the effects of the lean supply chain strategy on the purchasing behavior of consumers. Demographic questions, lean supply chain strategy scale and consumer purchasing behavior scale were used to collect the ...
Basal Murat, Sarkbay Omer Faruk
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Purchasing Behaviour among Small Medium Enterprise (SME) customer during Covid-19 Pandemic using 7Ps approach. [PDF]
, 2022 Covid-19 Pandemic has an impact toward the businesses wide range inclusive Small Medium Enterprise (SME). The main purpose of this study is to investigate the purchasing behaviour of SME customer during Pandemic Covid -19 by using 7Ps approach.
Hasim, Muhammad Asyraf +3 more
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