Results 21 to 30 of about 2,694,426 (353)

Economic challenges and consumer purchasing behaviour: An insight from Ilorin metropolis in Kwara State, Nigeria [PDF]

Ekonomski Pogledi
The Nigerian economy is witnessing significant economic challenges that may affect businesses, individuals and households. These challenges include, exchange rate, interest rate, economic instability and inflation which may have consequent effect on ...
Mulikat Abdulraheem
doaj   +1 more source

Purchase Behaviour of Environment-Friendly Automobiles [PDF]

GATR Global Journal of Business Social Sciences Review, 2021
Objective - This research seeks to examine the purchase behaviour of environment-friendly automobiles. It also identifies the key factors affecting the purchase intention of green vehicles. The study adopted a quantitative approach, and primary data was analysed on Smart PLS3.
Anesu M. Mabaire, XU Guangquan, Ngqabutho Moyo   +2 more
openaire   +1 more source

“Yes, (s)he is pretty, but...” An investigation of the simultaneous impact of endorser characteristics relevant to purchasing behaviour [PDF]

, 2009
Objectives. Research on advertising efficiency states, that both the attractiveness of a model endorsing a product (Halliwell & Dittmar, 2004) as well as the extent of identification with this endorser (Felser, 2001) are relevant parameters of ...
Agthe, Maria, Herget, Philipp, Spörrle, Matthias   +2 more
core   +1 more source

Consumers' perceptions of sustainably produced food - a focus group study [PDF]

, 2009
The purpose of this study is to provide information on consumers' perceptions of sustainably produced food products and the main product attributes that influence consumer's buying behaviour in the case of organic, Fair Trade and locally produced food ...
Paloviita, Ari, Puupponen, Antti, Ulvila, Kukka-Maaria   +2 more
core   +1 more source

The Impact of Social Media on Consumers’ Purchasing Behaviour in Malaysian Restaurants [PDF]

Journal of Spatial and Organizational Dynamics, 2020
Over the years, the dynamic advancement of technology has shaped the food and beverage industry in Malaysia. Today, the huge shift in the industry has resulted in consumers seeking readily accessible information. As such, various platforms, mostly social
Jeetesh Kumar, Rupam Konar, Kandappan Balasubramanian   +2 more
doaj  

Investors’ Purchasing Behaviour via a Behavioural Finance Approach

International Journal of Business and Management, 2011
According to the Efficient Markets Hypothesis, investors have complete knowledge regarding the financial markets. As a result, they behave rationally. However, investors are affected by internal and external factors when making decisions. Therefore, the objective of the study examines investors’ profiles and to distinguish different demographic groups ...
Fırat, Duygu, Fettahoğlu, Sibel
openaire   +3 more sources

Factors Influencing Consumers’ Behaviour towards Purchasing Organic Foods: A Theoretical Model

Sustainability, 2023
Consumers’ interest in organic food has increased over time and this has resulted in a generally positive attitude towards organic food products.
Birsen Yılmaz
semanticscholar   +1 more source

Pengaruh Rangsangan Pemasaran Terhadap Perilaku Ibu Rumah Tangga dalam Membeli Susu Bubuk untuk Konsumsi Balita di Kota Jambi

Jurnal Ilmiah Ilmu-Ilmu Peternakan, 2011
The research aimed was to reveal the effect of marketing response such as product, promotion, milk brand on housewife’s behaviour in purchasing milk flour for children under five years old (balita) in Jambi   City.
Afriani H
doaj   +3 more sources

Understanding the Green Purchasing Behaviour of Millennials Living in Bucharest [PDF]

Journal of Emerging Trends in Marketing and Management, 2022
In recent times, green purchasing behaviour has received considerable attention from researchers, consumers and companies. According to specialists, buying products that are sustainable and environmentally friendly is critical to reducing environmental ...
Cristina-Andreea Nicolae, Mihai-Ioan Roşca   +1 more
doaj  

Using Multiple Correspondence Analysis to Evaluate Selected Aspects of Behaviour of Consumers Purchasing Local Food Products

Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis, 2017
The paper compares selected aspects of behaviour of consumers when purchasing local food products in the Czech Republic or food products labelled as local or regional using correspondence analysis vis‑ŕ‑vis customer gender.
Petra Šánová, Jitka Svobodová, Adriana Laputková   +2 more
doaj   +1 more source