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Machine Learning-Based Analysis of Emotional Responses to Food Labels: A Case Study of Thai Young Adults. [PDF]
Sattayakhom A, Amaek W, Koomhin P.
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An environmental awareness purchasing intention model
Industrial Management and Data Systems, 2019Purpose This paper posits, develops and tests the effects of general environmental awareness factors on consumers’ intentions in the Environmental Awareness Purchasing Intention Model. Environmental awareness is tested within the context of purchasing vehicles and, thus, vehicle relevant factors (perceived quality and self-image) are also included ...
VÍCTOR R Prybutok, Charles Blankson
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Purchasing intentions and digital influencers
International Journal of Internet Marketing and Advertising, 2022While the web marketing literature has recently called into question the impact of influencers on their followers' purchasing behaviour, very few studies have addressed this issue per se. Our study aims to fill this gap by examining the variables that boost followers' purchasing intention.
Laroutis, Dimitri +2 more
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Investigating Young Consumers’ Purchasing Intention of Green Housing in China
The issues of energy crisis, environmental degradation, and climate change present a severe challenge to the sustainable development in China. The development of green building (GB) is considered one of the most popular strategies toward a sustainable ...
Lin Zhang, Liwen Chen, Yuzhe Wu
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Consumer environmental responsibility has been commonly considered as an antecedent to green consumption intention and eco-design purchases. However, little research has investigated how environmental concern affects the relationship between design ...
Elisabetta Savelli
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Factors Influencing Purchasing Intention of Smartphone among University Students
Mobile communication has made an impact towards interaction between people while conducting business either locally or internationally. The expansion of mobile communication technology e.g.
Siti Meriam Ali +9 more
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Purchase Intentions and Purchase Behavior
Journal of Marketing, 1979This paper provides a framework for collecting, analyzing, and interpreting purchase intentions data.
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