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Gentrification and Diversity: Rebranding Milan's Chinatown
The Urban Book Series, 2023L. Manzo
semanticscholar +1 more source
Rebranding Medical Professionalism
Journal of Research in Medical Education & Ethics, 2014Rhiannon Lampard +3 more
openaire +2 more sources
2012
This diploma thesis aims to monitor a process of rebranding on an example of the company EFKO-karton, s.r.o. At the beginning of the theoretical part, the basic terms of the issue are defined - brand, branding and rebranding, afterwards a general rebranding campaign framework is introduced along with it's attributes.
openaire +1 more source
This diploma thesis aims to monitor a process of rebranding on an example of the company EFKO-karton, s.r.o. At the beginning of the theoretical part, the basic terms of the issue are defined - brand, branding and rebranding, afterwards a general rebranding campaign framework is introduced along with it's attributes.
openaire +1 more source