Pengaruh Persepsi Negara Asal terhadap Niat Beli Ulang Dimediasi oleh Ekuitas Merek [PDF]
A customer in determining the intention to repurchase is determined by various factors, such as the image of the home country and the equity of a brand.
Putra, I. K. (I) +2 more
core +2 more sources
Circular economy business strategies and public schemes: a game theory‐based survey
Abstract This paper develops a selected survey based on game theory in circular economy (CE) by complementing two perspectives: the CE business strategies and the public schemes (PS) available to implement CE systems. These perspectives are concentrated in six CE business strategies (circular inputs, sharing platforms, product‐as‐a‐service (PaaS ...
Vinay Ramani, Pietro De Giovanni
wiley +1 more source
THE RELATIONSHIP BETWEEN THE DIMENSIONS OF BRAND LOYALTY. AN EMPIRICAL INVESTIGATION AMONG ROMANIAN URBAN CONSUMERS [PDF]
Considering the increasing importance of brand loyalty in the context of fierce competition, the paper aimed at empirically investigating, among urban Romanian consumers, the relationship between some of the major dimensions of brand loyalty. Measurement
Brad ALLEN, Ovidiu I. MOISESCU
core
Pengaruh Perceived Value Terhadap Repurchase Intention Melalui Customer Satisfaction Sebagai Variabel Intervening Pada Pada Shopee [PDF]
Tujuan dari penelitian ini adalah untuk mengetahui pengaruh perceived value terhadap repurchase intention melalui customer satisfaction di Shopee. Jenis penelitian ini adalah kuantitatif dengan metode survei.
Tan, H. (Hermawan)
core
One‐Way Versus Two‐Way Postacquisition Integration Efforts: Theory and Evidence
ABSTRACT We develop a theory of postacquisition integration that distinguishes between one‐way (acquirer‐only) and two‐way (mutual) effort strategies. We argue that the method of payment—cash versus shares—may serve as an ex ante commitment mechanism to a particular integration strategy, where cash deals align with unilateral effort, and share deals ...
Albert Banal‐Estañol +3 more
wiley +1 more source
The Influence of Emotional Labor of Service Employees on Customer Service Misbehavior and Repurchase Intention: The Role of Face. [PDF]
Yang Y, Qin Y, Wang Z, Sun A.
europepmc +1 more source
EFEK PERCEIVED EASE OF USE DAN CONFIRMATION TERHADAP ANTESEDEN ONLINE REPURCHASE INTENTION [PDF]
Tujuan penelitian ini adalah untuk menguji pengaruhperceived usefulness, perceived ease of use, confirmation, satisfaction, trust, perceived enjoyment terhadaponline repurchase intention. Sampel penelitian yang digunakan sebanyak 183 responden. Teknik
PRAMESTHI, FEBRIANA
core
Factors Affecting Online Repurchasing Intention
Maryam Mohd Esa +5 more
openaire +1 more source
Daily entry and exit triggers for open market repurchases
Abstract Using publicly available daily data, we analyse the daily decision repurchasing firms make to enter or exit the market during open market repurchase programs. Firms enter the market to repurchase after a stock price downturn and maintain their presence in the market while stock returns remain negative. The lower the preceding overnight return,
Christine Brown, Sean Pinder
wiley +1 more source
Cinta Merek Sebagai Mediasi Antara Kepercayaan Merek, Gairah Merek Dan Niat Beli Kembali
The purpose of this study was to examine the effect of brand passion, brand trust on repurchase intention and brand love as a mediating variable. Brand passion, brand trust and brand love directly have a significant and positive effect on repurchase ...
Kadarusman Kadarusman +2 more
doaj +1 more source

