Results 211 to 220 of about 17,346 (265)
Disparities in retail marketing for menthol cigarettes in the United States, 2015 [PDF]
Sarah Mills +2 more
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Electronic Markets, 1995
We refer to the sale of goods and services to end consumers (i.e. a mass of clients with small quantity requirements) as retail markets. These normally include private clients, households and small businesses. Therefore, the cost of transactions in retail markets tends to be rather high compared to those encountered with institutional clients. Building
openaire +3 more sources
We refer to the sale of goods and services to end consumers (i.e. a mass of clients with small quantity requirements) as retail markets. These normally include private clients, households and small businesses. Therefore, the cost of transactions in retail markets tends to be rather high compared to those encountered with institutional clients. Building
openaire +3 more sources
2023
Abstract This chapter examines the harmonized EU rules governing the retail markets and retail investor protection, in particular under the Markets in Financial Instruments Directive II/Markets in Financial Instruments Regulation (MiFID II/MiFIR), the Packaged Retail and Insurance-based Investment Products (PRIIPs) Regulation, and the ...
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Abstract This chapter examines the harmonized EU rules governing the retail markets and retail investor protection, in particular under the Markets in Financial Instruments Directive II/Markets in Financial Instruments Regulation (MiFID II/MiFIR), the Packaged Retail and Insurance-based Investment Products (PRIIPs) Regulation, and the ...
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Marketing Optimization in Retail Banking
Interfaces, 2011In this paper, we address the problem of making optimal product offers to customers of a retail bank by using techniques including Markov chains, genetic algorithms, mathematical programming, and design of experiments. Our challenges were large problem size, uncertainty about estimates of customer responses to product offers, and practical issues in ...
Ramasubramanian Sundararajan +7 more
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Internet Effects on Retail Markets
SSRN Electronic Journal, 2015Researchers from multiple disciplines, including economics, marketing, information systems, operations research, and computer science, have contributed to the academic literature on how the Internet has affected retail markets. In this chapter we build bridges across these various disciplines to provide a common understanding of how the Internet has ...
Michael D. Smith, Alejandro Zentner
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Retail Rents and Market Areas [PDF]
A model of the equilibrium spatial size of a market, in which shop rents are determined endogenously, is constructed on the lines of previous studies of market areas. Two cases are considered: the shop rents in the first model are determined by competition with the housing sector, whereas in the second the licensing of sites for retail use by a ...
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2013
This updated text explores the contemporary trends in retail and channel marketing. Disentangling the complexity of channel marketing issues, it offers a systematic overview of the key concepts and intricacies of the subject and provides a holistic approach to retail and channel marketing.
Castaldo, Sandro +2 more
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This updated text explores the contemporary trends in retail and channel marketing. Disentangling the complexity of channel marketing issues, it offers a systematic overview of the key concepts and intricacies of the subject and provides a holistic approach to retail and channel marketing.
Castaldo, Sandro +2 more
openaire +2 more sources
2021
Negli ultimi anni il settore del retail ha vissuto una profonda e frenetica trasformazione: basti pensare alla diffusione di internet e dei social media, e alle conseguenti opportunità di aprire canali online di vendita al dettaglio, tracciare la posizione e le preferenze dell’acquirente in modo da elaborare messaggi e offerte mirati o ancora alla ...
Ennis, Sean +3 more
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Negli ultimi anni il settore del retail ha vissuto una profonda e frenetica trasformazione: basti pensare alla diffusione di internet e dei social media, e alle conseguenti opportunità di aprire canali online di vendita al dettaglio, tracciare la posizione e le preferenze dell’acquirente in modo da elaborare messaggi e offerte mirati o ancora alla ...
Ennis, Sean +3 more
openaire +1 more source
To market, to market: the changing face of grocery retailing
Long Range Planning, 1997Abstract Over the past few years, grocery retailing has undergone a tremendous transformation which was driven mainly by changing consumer characteristics. In order to accommodate these changes, the industry has responded in three ways. The most important of these is the introduction of new technology, particularly efficient consumer response (ECR ...
Keh, Hean Tat, Park, Seong Yong
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