Newspaper vs. Online Advertising – Is There a Niche for Newspapers in Modern Advertising Markets? [PDF]
Newspapers have experienced declining circulation figures and declining advertising revenues for several years. In particular, declining advertising figures put a threat on newspapers – this is especially severe in the US where 73% of their revenues are ...
Nadine Lindstädt, Oliver Budzinski
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ECONOMIC ASPECTS OF MASS-MEDIA AND THE CHANGES GENERATED BY THE ECONOMIC CRISIS [PDF]
, 2011 In this paper we intend to describe the economic implications of mass-media in correlation with the recent socio-economic changes generated by the economic crisis.
TRAIAN ALEXANDRU NASTASE
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Special Libraries, February 1940 [PDF]
, 1940 Volume 31, Issue 2https://scholarworks.sjsu.edu/sla_sl_1940/1001/thumbnail ...
Special Libraries Association
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MANAGEMENT AND INFORMATION AT U.S. AGRIBUSINESSES: PERSPECTIVES FROM THE CATTLE-BEEF SECTOR [PDF]
Agribusinesses in the cattle-beef sector use information from both external sources and proprietary sources in the management decision making process.
Krueger, Angela, Salin, Victoria
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Farmer Consumer Partnerships: Information search and decision making - the case of ethical values of organic products [PDF]
, 2009 The CORE Organic pilot project ‘Farmer Consumer Partnerships’ aims at analysing and testing innovative communication strategies of organic companies with respect to ethical values as a means of reconnecting organic farmers and consumers against the ...
Hamm, Ulrich, Zander, Katrin
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Big Box Backlash: The Stealth Campaign at the World Trade Organization to Preempt Local Control Over Land Use [PDF]
, 2005 As communities across the United States and elsewhere are increasingly successful in their effort to limit "big box" store expansion and destructive retail practices through transparent and accountable measures at the local level, Wal-Mart and other ...
Ellen Gould, Mary Bottari
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Media Impact of Nutrition Information on Food Choice [PDF]
This study estimated the impact of nutrition information provided by popular media on consumers’ purchases in U.S. grocery stores, taking omega-3 fortified eggs as an example. The media index was constructed from multiple information sources by utilizing
Kinsey, Jean D., Shiratori, Sakiko
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Menu Costs, Posted Prices, and Multiproduct Retailers [PDF]
We use a unique store-level data set to directly measure menu costs and to study the price change process at a large U.S. drugstore chain. We compare and contrast the magnitude of these measures with similar measures from 4 large U.S. supermarket chains.
Daniel Levy +3 more
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Breaking Down the Chain: A Guide to the Soft Drink Industry [PDF]
, 2011 Provides an overview of the soft drink industry's earnings, structure, markets, and determinants of demand; major players; supply chain; marketing strategies; and policy and legislative actions in response to the sugar-sweetened beverage ...
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The Role of Promotion in the Book Publishing Process [PDF]
, 1984 published or submitted for ...
Margolis, Esther
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