Results 51 to 60 of about 8,245 (180)

Qualitative analysis of young adult ENDS users' expectations and experiences. [PDF]

open access: yes, 2017
ObjectivesDespite extensive research into the determinants of electronic nicotine delivery system (ENDS) uptake, few studies have examined the psychosocial benefits ENDS users seek and experience.
Hoek, Janet   +2 more
core   +2 more sources

CIM - Analysis and Decision Case Study - Titan Industries (India) [PDF]

open access: yes
An International Marketing Case Study aimed at practising Professional Marketing Managers in the U ...
Kilburn, David
core  

Girl Power's Last Chance?:Tavi Gevinson, Feminism, and Popular Media Culture [PDF]

open access: yes, 2015
This paper focuses on Tavi Gevinson, the teenage fashion blogger-turned-editor in chief of the online magazine Rookie, as a case study with which to interrogate the production and circulation of feminist politics within a ‘post-girl power’ era.
Alvarez Ana Cecilia   +10 more
core   +1 more source

Chartered Institute of Marketing Case Study - Analysis and Decision - Titan Industries [PDF]

open access: yes
A workshop for practising marketing managers to prepare them for the highest professional qualification in ...
Kilburn, David
core  

Profit and purpose: the case for sustainable luxury fashion [PDF]

open access: yes, 2018
The development of the fashion industry into a large-scale multinational operation and the resulting potential for damage to planet and people has attracted the attention of environmental and social activists since at least the 1960s, but consumers on ...
Radclyffe-Thomas, Natascha
core   +2 more sources

Smells like teen spirit: Channelling subcultural traditions in contemporary Dr Martens branding [PDF]

open access: yes, 2014
In 2012, the Dr Martens footwear company announced profits of £22 million with a 230% rise in sales from 2011–2012. In the light of this achievement, this paper will investigate the ideologies behind recent marketing campaigns – ‘First and Forever’ (A/W ...
Davies, Cath
core  

Exploring the Feasibility of Converting the Mardi Gras Hotel and Casino into a Casino Boutique Hotel

open access: yes, 2011
Introduction: The topic of my Professional Paper will be the feasibility study of renovating the Mardi Gras Hotel and Casino in Las Vegas, Nevada. Currently the Mardi Gras is operating as a Best Western and is looking to expand into the boutique hotel ...
Brennan, Patrick
core   +1 more source

Specific AAV2/PHP.eB-mediated gene transduction of CA2 pyramidal cells via injection into the lateral ventricle. [PDF]

open access: yesSci Rep, 2023
Okamoto K   +9 more
europepmc   +1 more source

Brand Identity and Brand Image in Film Brands: A case study of J.K. Rowling’s Wizarding World [PDF]

open access: yes, 2018
This study explores brand identity, brand image and their relationship within the modern film brand of J.K. Rowling’s Wizarding World (JKRWW). The research builds upon literature into media and film brands (e.g.
Jordan, L., Quest, J.
core  

The Effects of Retro-Themed Content, Emotional Resonance, and Brand Consistency on Customer Re-Engagement

open access: yesInternational Journal of Business, Law, and Education
This study investigates the effects of retro-themed content, emotional resonance, and brand consistency on customer re-engagement. Using a structured questionnaire adapted from established scales, data were collected from 300 respondents and analyzed through descriptive statistics, reliability testing, confirmatory factor analysis, and multiple ...
Gatot Wijayanto, Bambang Purwoko
openaire   +1 more source

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