Results 81 to 90 of about 1,591 (196)
, 2019 Postmodern pazarlama yöntemlerinden olan retro pazarlama, eskiden var olan marka ve ürünleringünümüzün modern üretim anlayışına uygun olacak şekilde değer yaratmak amacı ile yeniden piyasayasürülmesi olarak tanımlanır. Marka değeri, herhangi bir markanın
Şahin, Esen, Kaya, Fatma
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Alevi Spatial Politics: Placemaking and the Negotiation of Visibility Across Diaspora and Homeland
Studies in Ethnicity and Nationalism, EarlyView.ABSTRACT This article examines Alevi spatial politics by analysing how space is produced, practised and negotiated across diaspora and homeland. Drawing on multi‐sited ethnographic research conducted among British Alevis in London and in Alevi villages in the Afşin–Elbistan region of Turkey, it focuses on cemevis (cem houses) as key sites of religious ...
Hayal Hanoğlu
wiley +1 more source
The Role of Retro Brand Experience in Repurchase Intention and Brand Loyalty
, 2017 Concepts such as retro marketing, retro branding and nostalgia marketing are important issues that have come to the agenda in recent years in our world, which is undergoing intensive change and transformation processes.
Türkyılmaz, Ceyda Aysuna +1 more
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, 2013 Retro-bølgen, der i de seneste år er skyllet henover de fleste produktkategorier, har givet en række gamle brands en renæssance og nye muligheder for produktdifferentiering.
Hermansen, Judy
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Theatres of Indirectness: Passive Aggression and Failure
Critical Quarterly, EarlyView.
Sara Crangle, Sam Ladkin
wiley +1 more source
Missing Binds: How Absent Ties Unleash Migrant Worker Activism Under an Authoritarian Regime
Sociological Forum, EarlyView.ABSTRACT Migrant workers are considered less militant in collective action than locals, partly because they lack social ties in the receiving community. However, in China's Pearl River Delta, I find the opposite. Comparing five cases of labor protest from 2014 to 2016 drawing on ethnographic observations, interviews, and labor activists' records, I ...
Zheng Fu
wiley +1 more source
RETRO MARKETING AND TITOGRAD: NON – DARK TOURISM PERSPECTIVE
ABSTRACT In the post-socialist era, Montenegro has evolved into a growing destination brand but has also become the European country most reliant on tourism. After the COVID-19 pandemic, with a new wave of nationalism, migration, economic crises and fear of terrorism sweeping through Europe, the phenomenon of retro marketing and nostalgia as tourism ...
Vitić Ćetković, Andriela +2 more
openaire +1 more source
Perceptional Welfare Boundary for Migrant Families in China: What, Where and How?
Social Policy &Administration, EarlyView.ABSTRACT Despite recent reforms to China's hukou system, internal migrants in urban centres continue to face significant barriers in accessing welfare benefits and public services. This study introduces the concept of the perceptional welfare boundary to explain how welfare exclusion persists beyond formal institutional constraints.
Qiaobing Wu, Shirley Yang
wiley +1 more source
Advances in cardiac devices and bioelectronics augmented with artificial intelligence
The Journal of Physiology, EarlyView.Abstract figure legend Interfaces between the human heart, diagnostic bioelectronics, artificial intelligence, and clinical care. From left to right: Human heart and biosensor interface; representative waveforms of common diagnostic bioelectronic sensing modalities.
Charles Stark +3 more
wiley +1 more source
The effect of retro marketing on young consumers
The topic of this bachelor's thesis is the effect of retro marketing on young consumers, who are currently representatives of Generation Z. The thesis aims to find out how retro marketing affects young consumers, how they perceive it and what elements of
Porubcová, Alica
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