Results 131 to 140 of about 895,122 (310)
Penerapan Analisis Swot Manajemen Pemasaran Bisnis Developer (Studi : Perumusan Strategi Pemasaran PT. Sinar Mulya Sejahtera Pekanbaru) [PDF]
, 2014 This research was conducted on PT. Sinar Mulya Sejahtera, Pekanbaru city. The purpose of this study is to find the right marketing strategy to be applied in PT.
Kasmiruddin, K. (Kasmiruddin) +1 more
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Does a Specialized Niche Market Vegetable Processor Enjoy Bargaining Power?
Agribusiness, EarlyView.ABSTRACT Agribusiness companies may achieve competitive advantage through specialization within niche markets. One such niche is the fresh‐cut fruit and vegetable market, which has been steadily growing in Germany. This study examines whether the specialization of a German fresh‐cut producer grants it with market power within this niche market.
Nikolas Bublik +3 more
wiley +1 more source
Simulating heterogeneous multinational firms [PDF]
This paper develops a micro-simulation framework for multinational entry and sales activities across countries. The model is based on Eaton, Kortum, and Kramarz's (2010) quantitative trade model adapted towards multinational production.
Arita, Shawn, Tanaka, Kiyoyasu
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Strategi Komunikasi Pemasaran PT. PUTRA UTAMA Sentosa dalam Memasarkan Perumahan Telukan Grogol Sukoharjo [PDF]
, 2018 This study aims to describe the use of marketing communication strategies undertaken by PT. Putra Utama Sentosa. The concept used in this research is the concept related to marketing communication mix, this concept describes the elements used to support ...
, Drs. Joko Sutarso, SE, M,Si +1 more
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The Power of Unity: Collective Action and Smallholder Agricultural Performance in West Africa
Agribusiness, EarlyView.ABSTRACT We analyze the impact of collective action through farmer‐based organizations (FBOs) on smallholders' farm performance and income inequality in Ghana, Benin, The Gambia, and Mali. We find that FBO membership increases cereal yield in Ghana and The Gambia, legume yield in Mali, ruminant numbers in Benin and The Gambia, and total farm income in ...
Emmanuel Donkor +3 more
wiley +1 more source
Agribusiness, EarlyView.ABSTRACT This study investigates how consumer taste and brand equity perceptions shape the acceptance of plant‐based milk products. Using a blind/informed tasting experiment, we evaluated consumers' willingness to buy (WTB) and taste perception of a plant‐based milk alternative produced by a traditional dairy brand, compared with competing plant‐based ...
Federico Parmiggiani +6 more
wiley +1 more source
Assessing the Impact of Promotions on Consumer Purchasing Behavior During Crises
Agribusiness, EarlyView.ABSTRACT Understanding how households modify their food expenditure decisions during times of crisis is essential because consumer purchasing behavior frequently changes during these times. This study looks at these behavioral shifts during the COVID‐19 pandemic, concentrating on how price sensitivity and response to sales promotions changed over the ...
Wafa Mehaba, José María Gil
wiley +1 more source
Assessing the performance of real estate auctions [PDF]
This paper investigates the performance of real estate auctions in selling real estate relative to the more traditional method of negotiated sale. Estimates from auctions in Los Angeles during the boom of the mid 1980s show a discount that ranges between
Christopher J. Meyer
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The Geography of Success: A Spatial Analysis of Export Intensity in the Italian Wine Industry
Agribusiness, EarlyView.ABSTRACT This paper investigates the paradox of how Italy's fragmented, SME‐dominated wine industry achieves global export success. Moving beyond purely firm‐centric explanations, we test whether export intensity is spatially dependent, clustering geographically in regional ecosystems.
Nicolas Depetris Chauvin, Jonas Di Vita
wiley +1 more source
STRATEGI PENCAPAIAN STANDAR MUTU DAN PENGARUHNYA TERHADAP HASIL PENJUALAN DI PASAR EROPA
Jurnal Manajemen dan Wirausaha, 2014 This study aimed to find out the strategy implementation for the achievement of quality standard and the effect on timber’s sale in the European market. The result were the strategy that used by PT Seng Fong to achieve the quality standard such as legal ...
Erminati Pancaningrum, Dian Pramala Sari
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