Results 81 to 90 of about 8,756,687 (341)

MAGAZINE SALES PROMOTION: A DYNAMIC RESPONSE ANALYSIS [PDF]

open access: yes
This paper studies the impact and effectiveness of a type of non-price promotion often used in the European periodical magazines industry to stimulate sales, in which a value pack is sold containing the magazine issue plus another product.
Jose M. Mugica   +2 more
core  

Foreign labor, peer‐networking and agricultural efficiency in the Italian dairy sector

open access: yesAgribusiness, EarlyView.
Abstract While the presence of immigrants in the agricultural sector is widely acknowledged, the empirical evidence on its economic consequences is lacking, especially from a microeconomic perspective. Using the Farm Accountancy Data Network panel data for Italian dairy farms in the period 2008–2018, the present study investigates the relationship ...
Federico Antonioli   +2 more
wiley   +1 more source

Analysis of the Effect of Sales and Customer Satisfaction at Cafe Tentador on the Marketing Strategy Optimization Using Fuzzy Logic

open access: yesProtek: Jurnal Ilmiah Teknik Elektro
Business competition in the culinary industry is becoming progressively intense, particularly in strategic areas such as Pangkajene District, Pangkajene dan Kepulauan Regency. One of the cafés operating in this region is Cafe Tentador.
Nurlindasari Tamsir   +3 more
doaj   +1 more source

Marketing Innovation through Price [PDF]

open access: yes
The factors that influence pricing strategy change over the life of a product concept. The market defined by a product concept passes through four phases: development, growth, maturity, and decline.
Adrian Micu, Angela Eliza Micu
core  

Determinants of local food producer participation in state‐sponsored marketing programs: Evidence from Missouri

open access: yesAgribusiness, EarlyView.
Abstract This study examines producer participation choices considering a variety of potential benefits linked to state‐sponsored marketing programs, using a real choice dataset of farmers in Missouri. Multinomial logit models are employed to predict determinants of farmer enrollment in three tiers of the Missouri Grown local food marketing program ...
Lan Tran, Ye Su, Laura McCann
wiley   +1 more source

PENINGKATAN PERFORMA KEMASAN DAN STRATEGI PEMASARAN(IbM UKM Pengerajin Kerupuk Getas)

open access: yesRotor: Jurnal Ilmiah Teknik Mesin, 2016
Kerupuk getas and kemplang are snacks from Bangka Island made from a mixture of mackerel and corn starch. The snacks are produced by snack food home industry. The production center located in Belinyu and Pangkalpinang City.
Ilham Ary Wahyudie   +2 more
doaj  

Formation of strategy manager innovative products [PDF]

open access: yesMarketing i Menedžment Innovacij, 2012
The article substantiates the necessity of forming the strategy of selling innovative products, especially given sales activities in the innovation, the main factors and the nature of their impact on sales of new products, and also the system of ...
I.F. Lorvi
doaj  

Identifying successful marketing strategies by export regional destination. [PDF]

open access: yes
This study develops a model that explains export sales volume by destination based on a company's export marketing strategy. A seemingly unrelated regression model (SURE) simultaneously estimates the explanatory value of the different elements of the ...
Lado, Nora   +2 more
core  

Analyzing individual rent price ratios in eastern German agricultural land markets: A GAMLSS approach

open access: yesAgribusiness, EarlyView.
Abstract This study explores the rent price ratio in agricultural land markets, crucial for evaluating market efficiency, policy needs, and farmer decision‐making. Traditionally, the analyses faced challenges due to the absence of concurrent sale and rent data for the same land, potentially leading to biased results.
Marius Michels   +4 more
wiley   +1 more source

Іntegrated approach to organization of sales in retail

open access: yesMarketing i Menedžment Innovacij, 2017
The aim of the article. The aim of the article is the prioritizing of sales channels forming by retailers with the development of modern information and communication technologies.
О.V. Zhegus
doaj   +1 more source

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