Results 91 to 100 of about 1,424,381 (343)
Consumer Behavior ReviewIn-store sensory marketing has become a vital strategy for retailers to differentiate themselves in competitive markets and provide unique shopping experiences that go beyond functional product attributes. Sensory cues such as music, lighting, and scent
Shehara Punchihewa +1 more
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Combining Consumer Behavior with Music Psychology
Maketingu Janaru, 2020 Moderate music can increase both the consumer’s positive emotions and purchase amount, but also the product’s images, evaluations and brand image. This paper reviews the literature on the effect of auditory stimuli on consumer behaviors, and addresses ...
Yuki Shibata
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, 2016 Although the sensory marketing is often only associated with sales promotion, it has a great potential in several areas, such as the promotion of healthy behaviors. Many families are faced with problems of overweight or diabetes and seek solutions to have healthier eating habits. It’s important to choose which sensory stimuli are efficiently capable of
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‘Homestays’ Seamless Sensory Marketing
Shanlax International Journal of Management, 2020 Travel is an important mode of rejuvenating oneself. In this era of stress and busy life style, vacation acts as one of the therapy to burnout our stress. While planning for a vacation, one has to take care of a lot of factors. One such factor is where to stay?
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Сенсорний маркетинг як інструмент продажу книг [PDF]
, 2012 Examines the complex effects of sound, images, smell as fixed assets influences sensory ...
Булах, Тетяна
core
Advanced Functional Materials, EarlyView.The integration of photovoltaic (PV) systems into building structures introduces distinct fire risks with critical implications for occupant safety. This review examines the key fire hazards associated with PV implementation and explores mitigation strategies, including flame‐retardant additives.
Florian Ollagnon +7 more
wiley +1 more source
A STUDY ON THE IMPACT OF SENSORY MARKETING TOWARDS CUSTOMER IN RESTURANTS
EPRA international journal of multidisciplinary researchThis study examines the influence of sensory marketing on customer perceptions in restaurants. Sensory marketing utilizes various sensory strategies to enhance consumer experiences.
Ms. Sri Varshni R K, Ms. Indhumathi G
semanticscholar +1 more source
PENGARUH INTERNET MARKETING TERHADAP SPORT DECISION PAKET OUTBOUND : Survey pada instansi yang telah membeli paket Outbound Baskoro Management di Taman Wisata Matahari Bogor [PDF]
, 2015 Dalam upaya mengembangkan perekonomian masyarakat, pemerintah kota Bogor mengoptimalkan pemanfaatan sumber daya. Hal ini didukung dengan beragam objek wisata dan potensi lainya yang dimiliki kota Bogor, diantaranya objek wisata ilmiah yang bertaraf ...
Hidayat, Rahmat
core
Advanced Functional Materials, EarlyView.Glyphosate (GLY) and its primary metabolite, aminomethylphosphonic acid (AMPA), are photodegraded using a poly(vinylidene fluoride) membrane with immobilized titanium dioxide (PVDF‐TiO2) in a continuous flow‐through operation under solar light. At optimized conditions, the PVDF‐TiO2 membrane achieved 95% GLY and 80% AMPA removal with •O2− as the ...
Phuong B. Trinh +4 more
wiley +1 more source
Exploring the Effect of Ambient Scent on Consumer Impulsive Buying Behaviour: Theoretical Insights
Organizacijų Vadyba: Sisteminiai Tyrimai, 2019 The paper analyses the sensory marketing of the sense of smell, its dimensions and usage in marketing decisions. By invoking the scent marketing decisions, one aims at attracting the consumer attention, to keep him/ her at a point of sale as long as ...
Šliburytė Laimona, Vaitiekė Jurgita
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