Results 51 to 60 of about 136,566 (304)

A Concept of a Digital and Traceable Manufacturing Documentation Based on Formalized Process Description Applied on Composite Aircraft Moveable

open access: yesAdvanced Engineering Materials, EarlyView.
The documentation of component manufacture has become an essential part of today's production processes, especially for the analysis and optimization of production or component design with regard to structural performance, economic efficiency, and sustainability.
Björn Denker   +4 more
wiley   +1 more source

Sensory Experiences and Expectations of Organic Food. Results of Focus Group Discussions [PDF]

open access: yes, 2010
This executive summary describes the main objectives and findings from a qualitative survey on consumers’ sensory experiences, expectations and preferences with respect to organic food.
Baumgart, Lukas   +3 more
core  

Harnessing Fungal Biowelding for Constructing Mycelium‐Engineered Materials

open access: yesAdvanced Engineering Materials, EarlyView.
Mycelium‐bound composites (MBCs) offer low‐carbon alternatives for construction, yet interfacial bonding remains a critical challenge. This review examines fungal biowelding as a biocompatible adhesive, elucidating mycelium‐mediated interfacial mechanisms and their role in material assembly. Strategies to optimize biowelding are discussed, highlighting
Xue Brenda Bai   +2 more
wiley   +1 more source

Sensory Marketing from the Perspective of a Support Tool for Building Brand Value

open access: yesEconomics and Culture, 2018
A brand is one way to distinguish products from each other, while simplifying consumers’ decisions in choosing an appropriate product. Brand building is not just about design but also strategy, which is even more important in the process.
Nadanyiova Margareta   +2 more
doaj   +1 more source

Business and Energy Efficiency in the Age of Industry 4.0: The Hulten, Broweus and Van Dijk Sensory Marketing Model Applied to Spanish Textile Stores during the COVID-19 Crisis

open access: yesEnergies, 2021
Strategic and tactical factors come into play in shop competitiveness where, in addition to the products sold, other marketing mix variables must also be considered. There are also subjective factors, such as perceptions through the senses.
Gloria Jiménez-Marín   +3 more
doaj   +1 more source

Enabling Digital Continuity in Virtual Manufacturing for Eco‐Efficiency Assessment of Lightweight Structures by Means of a Domain‐Specific Structural Mechanics Language: Requirements, Idea and Proof of Concept

open access: yesAdvanced Engineering Materials, EarlyView.
This article presents a solver‐agnostic domain‐specific language (DSL) for computational structural mechanics that strengthens interoperability in virtual product development. Using a hierarchical data model, the DSL enables seamless exchange between diverse simulation tools and numerical methods.
Martin Rädel   +3 more
wiley   +1 more source

The impact of sensory marketing on brand equity and repurchase intentions at buffet restaurant in Ho Chi Minh City

open access: yesTạp chí Khoa học Đại học Mở Thành phố Hồ Chí Minh - Kinh tế và Quản trị kinh doanh
The research aimed to examine the impact of sensory marketing on brand equity and repurchase intentions at buffet restaurant chains in Ho Chi Minh City. The authors applied the conceptual framework of sensory marketing.
Ngô Thị Lan   +3 more
doaj   +1 more source

The Effect of the Tactile Attributes of a Container on Mineral Water Perception

open access: yesBeverages, 2019
The present study investigates the effect of container texture on people’s perception of four characteristics (i.e., freshness, pleasantness, level of carbonation, lightness) of mineral water (i.e., still or carbonated).
Paola Risso   +3 more
doaj   +1 more source

Evaluating replicability of ten influential research on sensory marketing

open access: yesFrontiers in Communication, 2022
We attempted to evaluate the replicability and generalizability of ten influential research on sensory marketing by conducting a high-powered and pre-registered replication in online settings in non-WEIRD consumers.
Kosuke Motoki, Kosuke Motoki, Sayo Iseki
doaj   +1 more source

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