Results 131 to 140 of about 900 (248)

AIM2 framework for smart marketing innovation using AI driven consumer analytics with SOR neural networks and XGBoost in Saudi retail. [PDF]

Sci Rep
Alarfaj FK, Badouch M, Khan HU, Boutaounte M.   +3 more
europepmc   +1 more source

Sustainable Luxury: Understanding Consumer Responses to Purpose‐Driven Brand Strategies

Journal of Consumer Behaviour, EarlyView.
ABSTRACT The study examines the dilemma faced by consumers in balancing the concepts of sustainability and luxury in the context of self‐gifting. The research is based on the Affect‐Behavior‐Cognition (ABC) framework and the Consumer‐Brand Identification (CBI) theory, which seeks to understand how the perceived sustainability–luxury fit and brand ...
Subhajit Pahari, Munmun Patra, Kiran Menghani, Park Thaichon   +3 more
wiley   +1 more source

Associations between exposure to advertising of foods high in fats, salt and sugar and purchase of energy and nutrients: a cross-sectional study. [PDF]

Public Health Nutr
Finlay AH, Jones A, Cummins S, Yau A, Cornelsen L, Robinson E, Boyland E.   +6 more
europepmc   +1 more source

Measuring the Burden of Choice: Development and Validation of a Choice Overload Scale

Journal of Consumer Behaviour, EarlyView.
ABSTRACT Excessive choice imposes substantial cognitive demands on consumers, impair decision‐making, and generate negative consumer responses—a phenomenon widely known as the choice overload effect. Despite its conceptual prominence in consumer research and its enduring relevance in today's consumer markets, existing approaches to measuring choice ...
Jennifer Musial
wiley   +1 more source

From Confusion to Clarity: A Multi‐Stage Process Framework for Understanding Consumer Confusion

Journal of Consumer Behaviour, EarlyView.
ABSTRACT This paper reconceptualizes consumer confusion as a multi‐stage temporal process rather than a static outcome, addressing theoretical fragmentation in existing antecedent‐consequence models. By integrating cognitive appraisal, contextual amplification, and adaptive coping within a unified framework, we explain how confusion unfolds rather than
Fatih Celik, Erdogan Koc
wiley   +1 more source

Dispensing Medical Advice: San Francisco Bay Area Budtender Recommendations for Pain and Sleep Relief. [PDF]

Cannabis
Hoang C, Holmes LM, Ling PM.
europepmc   +1 more source

Fit to Perfection? How Regulatory Fit Affects Consumer Adoption of Innovations

Journal of Consumer Behaviour, EarlyView.
ABSTRACT Understanding how regulatory focus shapes consumer responses is critical to explaining innovation adoption. Existing research has primarily examined chronic regulatory focus, product message‐related regulatory focus, and temporary regulatory focus in isolation, thereby neglecting their interplay and the role of regulatory fit in shaping ...
Slawka Jordanow, Nina Gospodinova, Sven Heidenreich, Benedikt Schnellbächer   +3 more
wiley   +1 more source

Benefits of Nutrition Education in Local Community Supported Agriculture Sites: A Case Study. [PDF]

Int J Environ Res Public Health
Bode B, Mott S, Cutler JM, Jess N, Panken S, Scott M.   +5 more
europepmc   +1 more source

Upcycling Real‐World Post‐Consumer Polyolefins Plastics Into Light Olefins Via Microwave‐Assisted Processing

Carbon Energy, EarlyView.
Microwave‐driven Ru@α‐Fe2O3 selectively upgrades real‐world post‐consumer mixed polyolefin waste into light olefins with high gas yields and olefin selectivity at markedly reduced temperatures compared with conventional thermal pyrolysis. Strong tolerance of additives and feed heterogeneity highlights an energy‐efficient and scalable route for circular
Yi Su, Chunlin Luo, Md Emdadul Haque, Kangqi Gao, Brandon Robinson, Yujuan Chen, Debangsu Bhattacharyya, Jianli Hu, Yuxin Wang   +8 more
wiley   +1 more source

Examining customer intentions to purchase intelligent robotic products and services in Taiwan using the theory of planned behaviour. [PDF]

BMC Psychol
Tai YH, Nwachukwu PTT, LePage BA, Fang WT.   +3 more
europepmc   +1 more source