Results 211 to 220 of about 18,673 (257)

The Slogan

The English Journal, 1977
openaire   +2 more sources

Beyond the Slogans

American Journal of Health-System Pharmacy, 1988
openaire   +2 more sources

Slogans, Slogans Everywhere

2020
openaire   +1 more source

Efficient Advertisement Slogan Detection and Classification Using a Hierarchical BERT and BiLSTM-BERT Ensemble Model

Advances in Intelligent Systems and Computing, 2021
Md Musfique Anwar, Anwar Md Musfique
exaly  

A study of the antecedents of slogan liking

Journal of Business Research, 2014
Mayukh Dass, Chiranjeev Kohli
exaly  

Slogan recall effects on marketplace behaviors: The roles of external search and brand assessment

Journal of Business Research, 2017
Elten Briggs
exaly  

Sloganization:

2018
Barbara Schmenk, Stephan Breidbach, Lutz Küster   +2 more
openaire   +1 more source

The impact of linguistic proximity and diglossia on brand name and slogan extension tendencies in the Turkish, Russian and Arabic contexts

Journal of Brand Management, 2017
Djavlonbek Kadirov, Murat Kantar
exaly  

slogan

2015
openaire   +1 more source

Slogan

1980
openaire   +2 more sources