Results 201 to 210 of about 274,234 (258)

Social commerce

Proceedings of the 12th International Conference on Electronic Commerce: Roadmap for the Future of Electronic Business, 2010
Social commerce is spreading rapidly around the globe creating new and improved business models for conducting e-commerce. As an integration of social media marketing, Web 2.0 and e-commerce it is being viewed differently by different people and companies.
Efraim Turban   +2 more
openaire   +1 more source

Impact of social commerce constructs and social support on social commerce intentions

Information Technology & People, 2019
PurposeThe purpose of this paper is to investigate the influence of social commerce constructs (SCCs), social support and relationship quality on social commerce intentions, which lead to use behaviour of social networking sites for social commerce.Design/methodology/approachData were collected from 343 users of social networking sites in Pakistan. The
Zaryab Sheikh   +4 more
openaire   +1 more source

Mobile Social Commerce

2017
S-commerce and M-commerce become buzz word recent years. The social and mobile elements have brought new ways of thinking as well as challenging opportunities in e-commerce. In this chapter, we firstly introduce the concepts of online social commerce, its classifications and social shopping behaviors.
Balagué, Christine, Zhao, Zhenzhen
openaire   +1 more source

Social Network and Social Commerce

2021
A social network refers to a network of social interactions using various social media sites such as Facebook, WhatsApp, Twitter, Snapchat, Instagram, Pinterest, and LinkedIn. This chapter will first explain various concepts of social commerce involving the use of social networks and then elaborate on the key characteristics of social commerce and will
Mamun Ala, Tareq Rasul, Sumesh Nair
openaire   +1 more source

Revisiting the social commerce paradigm: the social commerce (SC) framework and a research agenda

Internet Research, 2023
PurposeSocial commerce (SC) is a new genre in electronic commerce (e-commerce) that has great potential. This study proposes a new research framework to address deficiencies in existing social commerce research frameworks (e.g. the information model).Design/methodology/approachIn the era of Industrial Revolution 4.0 technologies and new social commerce
Lai-Ying Leong   +4 more
openaire   +1 more source

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