ANALISIS MODEL PENGELOLAAN LOYALITAS NASABAH DI BANK BRI KANTOR CABANG PURWODADI [PDF]
Increased complexity of the customers needs affected by diverse economic social environment, lifestyle factors which can lead to varieties of customer need and new challenges for providers of banking services by providing a wide range of banking ...
ASTUTI, Eva Jati
core
Carving out new business models in a small company through contextual ambidexterity: the case of a sustainable company [PDF]
Business model innovation (BMI) and organizational ambidexterity have been pointed out as mechanisms for companies achieving sustainability. However, especially considering small and medium enterprises (SMEs), there is a lack of studies demonstrating how
Batocchio, Antonio +5 more
core +1 more source
The Customer Relationship Management Paradox: Five Steps to Create a Fairer Organization [PDF]
Purpose: Favoritism of customers reveals great benefits, as focusing on the most profitable customers ensures better use of marketing resources. Scholars suggest, however, that such favoritism imposes a danger to customer management, potentially creating
Nguyen, Bang +2 more
core
Relationship development with customers on facebook: A critical success factors model [PDF]
© 2015 IEEE. Social Networking Sites have been increasingly used by organizations to communicate with and manage relationship with existing and new customers.
Abedin, B, Jafarzadeh, H
core +1 more source
From CRM to Social CRM and FRM [PDF]
C-R-M stands for Customer Relationship Management. At its simplest, a CRM system allows businesses to manage business relationships and the data and information associated with them.
Maria Cristina ENACHE +2 more
doaj
Effectiveness of Corporate Social Media Activities to Increase Relational Outcomes [PDF]
This study applies social media analytics to investigate the impact of different corporate social media activities on user word of mouth and attitudinal loyalty.
Beck, Roman, Risius, Marten
core +1 more source
Emotions in business-to-business service relationships [PDF]
Emotion in business-to-business service relationships regarding cargo services is explored. The service relationship is characterised by mutual trust and cooperation.
Armistead C +45 more
core +1 more source
Developing Brand Relationship Quality through Online Brand Communities [PDF]
Managers are interested in how to develop relationship with customers due to importance of social media based brand communities and changing landscape of communication. Similarly with online brand community platform a new concept emerged i.e. customer
Zoia Khan (Corresponding author)
doaj
Consensus As A Tool Supporting Customer Behaviour Prediction In Social Crm Systems
Social Customer Relationship Management systems represent a new area in thefield of CRM which together with rapid development of Social Networks andSocial Media has acquired strategic importance for many companies.
Adam Czyszczoń, Aleksander Zgrzywa
doaj +1 more source
Analisa Manfaat Customer Relationship Management Terhadap Loyalitas Pelanggan Di Pondok Tjandra Indah Sports Club Surabaya [PDF]
Penelitian ini dilakukan untuk menganalisa manfaat Customer Relationship Management terhadap loyalitas pelanggan pada Pondok Tjandra Indah Sports Club Surabaya.
Adriana, L. Y. (Lisa) +1 more
core

