Results 121 to 130 of about 654,869 (157)
Some of the next articles are maybe not open access.
2022
The purpose of this research is to demonstrate the variety of skepticism and how it relates to online purchase decisions. Online communities have evolved to allow large groups of people to participate with them, and some users have created a virtual world that is impacted by the community's internal members.
Deepak Sood, Dinesh Tandon, Prerna Sood
openaire +2 more sources
The purpose of this research is to demonstrate the variety of skepticism and how it relates to online purchase decisions. Online communities have evolved to allow large groups of people to participate with them, and some users have created a virtual world that is impacted by the community's internal members.
Deepak Sood, Dinesh Tandon, Prerna Sood
openaire +2 more sources
On the Approximability of Influence in Social Networks
SIAM Journal on Discrete Mathematics, 2009In this paper, we study the spread of influence through a social network in a model initiated by Kempe, Kleinberg, and Tardos [Maximizing the spread of influence through a social network, in Proceedings of the 9th ACM SIGKIDD International Conference, Washington, D.C., 2003, pp.
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Social Influence and Influencers Analysis: A Visual Perspective
2015Identifying influencers is an important step towards understanding how information spreads within a network. Social networks follow a power-law degree distribution of nodes, with a few hub nodes and a long tail of peripheral nodes. While there exist consolidated approaches supporting the identification and characterization of hub nodes, research on the
Chiara Francalanci, Ajaz Hussain
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2011
This article examines the role of social influence in the puzzling nature of success in cultural markets: successful cultural products, such as hit songs, best-selling books, and blockbuster movies, are considerably more successful than average; yet which particular songs, books, and movies will become the next ‘big thing’ appears impossible to predict.
Duncan J. Watts, Matthew J. Salganik
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This article examines the role of social influence in the puzzling nature of success in cultural markets: successful cultural products, such as hit songs, best-selling books, and blockbuster movies, are considerably more successful than average; yet which particular songs, books, and movies will become the next ‘big thing’ appears impossible to predict.
Duncan J. Watts, Matthew J. Salganik
openaire +2 more sources
Social Media Influence on Social Justice
2023 International Conference on Information Management and Technology (ICIMTech), 2023Tanty Oktavia +5 more
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The Influence of Social Norms on Consumer Behavior: A Meta-Analysis
Journal of Marketing, 2022Vladimir Melnyk +2 more
exaly
Persuasion, Influence, and Value: Perspectives from Communication and Social Neuroscience
Annual Review of Psychology, 2018Emily B Falk, Christin Scholz
exaly