Results 281 to 290 of about 286,318 (317)
Some of the next articles are maybe not open access.

Setting the future of digital and social media marketing research: Perspectives and research propositions

International Journal of Information Management, 2021
Yogesh K Dwivedi   +2 more
exaly  

The socialization of markets

2014
Abstract ‘The socialization of markets’ is concerned with how and why corporate social responsibility (CSR) has become more institutionalized. It considers the ways in which CSR features in some markets, thereby shaping a ‘business case’ for CSR.
openaire   +1 more source

Social Media-Marketing

2016
Alexandra Köhler, Mirko Gründer
openaire   +1 more source

Effects of Word-of-Mouth versus Traditional Marketing: Findings from an Internet Social Networking Site

Journal of Marketing, 2009
Michael Trusov   +2 more
exaly  

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