Results 281 to 290 of about 1,282,524 (305)

Customer engagement with tourism social media brands

Tourism Management, 2017
Paul Harrigan, Uwana Evers, Morgan Miles
exaly  

Social media engagement behavior

European Journal of Marketing, 2019
Rebecca Dolan, Jodie Conduit, Steve Goodman   +2 more
exaly  

Social media, customer engagement, and sales organizations: A research agenda

Industrial Marketing Management, 2020
Raj Agnihotri
exaly  

Engaging in Social Media

2011
openaire   +1 more source

An integrated model of social media brand engagement

Computers in Human Behavior, 2019
Carmen LÓpez, Arturo Molina
exaly  

Social Media, Distracting or Engaging?

2018
As part of my PhD research, I investigate the factors of student success and the influence of the use of social media by first year students in higher education. For this I use the insights provided by the highly influential and leading integration theory of Tinto and diminished the amount of variables by only using the best predictive ones.
openaire   +1 more source

Engaging Social Media in China

Chinese Journal of Communication, 2022
openaire   +1 more source

Social media affordances: Enabling customer engagement

Annals of Tourism Research, 2014
Francesca Cabiddu, Manuela De Carlo, Gabriele Piccoli   +2 more
exaly  

Beyond likes and tweets: Consumer engagement behavior and movie box office in social media

Information and Management, 2017
Joseph K Nwankpa
exaly  

Social media engagement and return on engagement

2017
openaire   +1 more source