Results 181 to 190 of about 116,180 (297)

The mediating role of relative harm perception in the association between social media marketing exposure-engagement patterns and e-cigarette use behaviors: A cross-sectional study. [PDF]

Tob Induc Dis
Kang N, Kang H, Cho SI, Park S.
europepmc   +1 more source

Social Media Marketing - A Win-win situation?

, 2014
The use of social media for marketing has been increasingly popular recent years, but still there is a lack of research studies. In this article, social media marketing in six wellness companies in Sweden is focused using in-depth qualitative interviews ...
Grundén, Kerstin,, Lagrosen, Stefan,
core  

Extreme Weather Events and Consumer Food Responses

Applied Economic Perspectives and Policy, EarlyView.
ABSTRACT This study investigates consumer food responses to Hurricanes Helene and Milton, which affected a swath of the Southeastern U.S. in 2024. Using representative consumer survey data from six affected states, we analyze 10 distinct food responses classified into ex ante and ex post responses, and examine their associations with food insufficiency
Ahmad Zia Wahdat, Joseph Balagtas
wiley   +1 more source

Neurocognitive Mechanisms Underlying Social Media Marketing and Purchase Intention: The Mediating Role of Consumer Engagement with Reference to Emotional Attention, and Cognitive Appraisal. [PDF]

Ann Neurosci
Bajpai M, Pandiya S, Mishra P, Agrawal PK, Kumar M.   +4 more
europepmc   +1 more source

The Timing, Nature and Extent of Social Media Marketing by Unhealthy Food and Drinks Brands During the COVID-19 Pandemic in New Zealand. [PDF]

Front Nutr, 2021
Gerritsen S, Sing F, Lin K, Martino F, Backholer K, Culpin A, Mackay S.   +6 more
europepmc   +1 more source

Promoting Healthier Drinking: Evidence From a Vignette Experiment on Contextual and Informational Drivers of Dealcoholized Wine Choices

Applied Economic Perspectives and Policy, EarlyView.
ABSTRACT Growing demand for healthier beverages is driving innovation in the wine sector, with dealcoholized wine emerging as a promising alternative. However, little is known about the contextual conditions under which consumers would choose dealcoholized wine, particularly in countries with strong wine traditions. To fill this gap, this work examines
Giovanna Piracci, Giulia Maesano, Leonardo Casini, Maurizio Canavari, Marija Cerjak   +4 more
wiley   +1 more source

Using Social Media Marketing to Improve Retention of Children in the Special Supplemental Nutrition Program for Women, Infants, and Children: Implementation Study. [PDF]

JMIR Public Health Surveill
Robinson EM, Sabugo CJ, Crisafi C, Gross SM, Kang Y, Eppes EV, Augustyn M, Castellanos-Brown K, Paige DM, Caulfield LE.   +9 more
europepmc   +1 more source

Marketing with Social Media

, 2012
This chapter from The Library Marketing Toolkit focuses on the development of social media, arguably the most important thing to happen to marketing this century. More and more libraries are making use of various platforms to talk directly to their audience.
openaire   +1 more source

Giant Growth. The ultimate guide to hands-on, successful, and sustainable social media growth

, 2016
„And for seizing the reins of the global media, for founding and framing the new digital democracy, for working for nothing and beating the pros at their own game, TIME’s Person of the Year for 2006 is you.“ LEV GROSSMAN, in TIME MAGAZINE In 2006, the ...
Students Internet and Social Media Marketing
core  

Keeping Pace or Falling Behind? The Depth of Latin American Trade Agreements

Applied Economic Perspectives and Policy, EarlyView.
ABSTRACT This article examines whether Latin American countries are keeping pace with global trends in trade agreement depth or falling behind. Using 681 agreements (1970–2019), we develop the Depth Index of Trade Agreements (DITA) to weight provisions endogenously through factor analysis based on co‐occurrence patterns.
Raphael Gomes da Silva, Fernanda Aparecida Silva, Lia Nogueira   +2 more
wiley   +1 more source