Obra DigitalSponsorship offers marketing benefits of a brand association and, for some sponsors, a functional congruence with the brand, having a participatory role for the property.
John Fortunato
doaj +1 more source
THE POWER OF SPONSORSHIP PROGRAM IN ENHANCING BRAND IMAGE - A STUDY ON THE EFFECTIVENESS OF KIA SPONSORING THE FIFA WORLD CUP 2010 [PDF]
In this research, the effectiveness is defined by the success of a sponsorship program to capture the audience attention in elevating the brand power and brand image.
Afizan Amer +3 more
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Cross-sectional study on tobacco advertising, promotion and sponsorship (TAPS) and violations of tobacco sale regulations in Myanmar: do these factors affect current tobacco use among Myanmar high school students? [PDF]
, 2020 Su Myat Cho +11 more
openalex +1 more source
Bourdieusian capital conversion during crises of socio-political legitimacy: Sponsorship of the arts by Barclays Bank, 1972 to 1987 [PDF]
, 2022 Ian Jones +3 more
openalex +1 more source
Asymmetric Interstate Solidarity and Return Sponsorship [PDF]
, 2023 Eleonora Milazzo
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Redirecting Amounts from Tax Owed by Companies for Sponsorships
CECCAR Business ReviewStarting from 1 January 2024, the Government Emergency Ordinance No. 115/2023 brings a series of changes and additions to the Fiscal Code with regard to redirecting profit tax for sponsorship and/or acts of patronage and for granting private scholarships.
Lucian CERNUȘCA
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Board diversity and performance of microfinance institutions (MFIS): Evidence from an emerging economy [PDF]
, 2018 Microfinance Institutions (MFIs) are important service providers of finance for unbanked people and have experienced a high growth over the past decades.
Locke, Stuart, Thrikawala, Sujani
core
Music festival sponsorship: between commerce and carnival
, 2011 Chris Anderton
openalex +2 more sources
Zing Microwave and Flow Chemistry Conference (Napa Valley, USA, July 20–23, 2013)
Green Processing and Synthesis, 2013 Kirkby Matthew
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