Results 201 to 210 of about 8,281 (213)

The Dynamics of Sport Marketing: Suggestions for Marketing Intelligence and Planning

Marketing Intelligence and Planning, 2016
Vanessa Ratten
exaly  

Ontology-Based Data Mining Approach Implemented for Sport Marketing

Expert Systems With Applications, 2009
Shu-Hsien Liao
exaly  

International Sport Marketing: Practical and Future Research Implications

Journal of Business and Industrial Marketing, 2011
Vanessa Ratten
exaly  

SWOT and AHP Hybrid Model for Sport Marketing Outsourcing Using a Case of Intercollegiate Sport

Sport Management Review, 2011
Seungbum Lee, Patrick Walsh
exaly  

Customer Retention in Sports Organization Marketing: Examining the Impact of Team Identification and Satisfaction With Team Performance

International Journal of Consumer Studies, 2012
Gordon T Gray
exaly  

Cause for Event: Not-for-Profit Marketing Through Participant Sports Events

Journal of Marketing Management, 2008
Ruth Taylor
exaly  

Exploring the Role of Emotions on Sport Consumers' Behavioral and Cognitive Responses to Marketing Stimuli

European Sport Management Quarterly, 2011
Dae Hee Kwak
exaly  

Sport Marketing and Media Research: Contributions From the Global Network of Scholars in Sport Management

Journal of Global Scholars of Marketing Science, 2013
Jeffrey James, Kihan Kim
exaly  

Cause-Related Sport Marketing: An Organizing Framework and Knowledge Development Opportunities

European Sport Management Quarterly, 2016
Soyoung Joo, Müjde Yüksel, Mark A McDonald   +2 more
exaly  

Sports Marketing

2020
Sean Ennis
exaly