Results 281 to 290 of about 17,280 (301)

A role of team and organizational identification in the success of cause-related sport marketing

Sport Management Review, 2013
Jaedeock Lee, Mauricio Ferreira
exaly  

Sports Marketing at the Center of Various Markets

2022
Manfred Bruhn, Peter Rohlmann
openaire   +1 more source

Mixed methods research in sport marketing

International Journal of Multiple Research Approaches, 2015
Gashaw Abeza, Norm O'Reilly, Benoit Seguin   +2 more
exaly  

Sport Marketing

2017
openaire   +1 more source

Sports Marketing

Journal of Promotion Management, 1992
openaire   +1 more source

Acceptance, motivations, and usage of social media as a marketing communications tool amongst employees of sport national governing bodies

Sport Management Review, 2013
Andrea N Eagleman
exaly  

Sports Marketing

George Foster, Norm O'Reilly, Antonio Dávila   +2 more
openaire   +1 more source

Sponsorship programmes and corruption in sport: management responses to a growing threat

Journal of Strategic Marketing, 2018
Simon Chadwick, Christos Anagnostopoulos   +1 more
exaly  

Sport tourism: Joint marketing — A starting point for beneficial synergies

Journal of Vacation Marketing, 1998
exaly  

A new reality: Fan perceptions of augmented reality readiness in sport marketing

Computers in Human Behavior, 2020
exaly