Results 261 to 270 of about 326,241 (302)

Sport marketing

2015
openaire   +1 more source

The dynamics of sport marketing

Marketing Intelligence and Planning, 2016
Vanessa Ratten
exaly  

Sport Marketing

2017
openaire   +1 more source

Exploring the Role of Emotions on Sport Consumers' Behavioral and Cognitive Responses to Marketing Stimuli

European Sport Management Quarterly, 2011
Dae Hee Kwak
exaly  

Sports Marketing

2015
openaire   +1 more source

Acceptance, motivations, and usage of social media as a marketing communications tool amongst employees of sport national governing bodies

Sport Management Review, 2013
Andrea Geurin
exaly  

Sports Marketing

Journal of Promotion Management, 1992
openaire   +1 more source

Ontology-based data mining approach implemented for sport marketing

Expert Systems With Applications, 2009
Shu-Hsien Liao
exaly  

Strategic Sport Marketing

2022
Adam Karg, David Shilbury, Hans Westerbeek, Daniel C. Funk, Michael L. Naraine   +4 more
openaire   +1 more source

A role of team and organizational identification in the success of cause-related sport marketing

Sport Management Review, 2013
Jaedeock Lee
exaly