Results 31 to 40 of about 6,149 (207)
International Journal of Communication, 2014 Transmedia storytelling involves unfolding narratives across multiple media platforms, with each text making a distinctive and valuable contribution to the whole.
Daniel Pietschmann +2 more
doaj +2 more sources
Artnodes, 2021 «NODOS Transmedia: un universo narrativo en construcción» es una multiplataforma de investigación que documenta los proyectos transmedia realizados en Colombia entre 2009 y 2020.
Norberto Fabian Diaz Duarte +1 more
doaj +1 more source
An Innovative Study of the Role of Public Diplomacy in Examining the ‘Anti‐Korean Wave’ on YouTube
Asia Pacific Viewpoint, Volume 66, Issue 1, Page 115-129, April 2025.ABSTRACT The Korean Wave, a cultural phenomenon originating in East Asia, initially gained popularity in countries such as Japan, China and Taiwan before spreading globally, driven by advancements in digital technology. However, an ‘anti‐Korean Wave (AKW)’ (or ‘hate‐Korean Wave’) has emerged simultaneously.
Jang Hyo Park, Han Woo Park
wiley +1 more source
All the News That’s Fit to Push: The New York Times Company and Transmedia Daily News
International Journal of Communication, 2020 This feature article identifies three types of transmedia storyworlds—native, emergent, and feral—in the daily journalism work of The New York Times Company (NYT).
Kevin Moloney
doaj +2 more sources
Paratextual Activity: Updating the Genettian approach within the transmedia turn
Communication & Society (Formerly Comunicación y Sociedad), 2017 Fictional transmedia universes have been the objects of communication research throughout the last ten years. There has been such a proliferation of these universes that it can be argued that a ‘transmedia turn’ has occurred in research on the narratives
Raúl Rodríguez-Ferrándiz
doaj +1 more source
The Slipperiness of Name: Biography and Gender in Australian Cultural Databases
Gender &History, Volume 37, Issue 1, Page 411-428, March 2025.Abstract In this article, we examine and historicise problems related to name and gender in biographical and cultural databases. Combining theoretical and computational approaches to onomastics, we identify contradictory naming conventions, intriguing patterns and distinct institutional vestiges in the recording and representation of artistic careers ...
Nat Cutter +2 more
wiley +1 more source
Mise au Point, 2012 The escalation of brand strategy and transmedia narratives in the creative industries drove us to focus on the interaction between these two trends consistently associated in the previous studies. Are they actually independent or interrelated?
Hélène Laurichesse
doaj +1 more source
Transmedia Storytelling as a Potential Employer Branding Strategy
U.Porto Journal of Engineering, 2020 This article analyses talent attraction and recruitment processes considering the theory of convergence culture and its concepts of participatory culture, collective intelligence and transmedia storytelling.
Filipa Roxo
doaj +1 more source
Literacy, Volume 59, Issue 1, Page 55-69, January 2025.Abstract In its diverse forms, authentic writing carries the potential to connect literacy practice to an author's ‘real world’. While contemporary approaches to authentic writing instruction—advocating writer‐centred, intertextual and culturally relevant productions—are most often explored in formal learning contexts like classrooms, this paper seeks ...
Emily Mannard
wiley +1 more source
Expansión transmedia de un cuento para desarrollar la interpretación literaria
Texto Livre: Linguagem e Tecnologia, 2023 El objetivo de esta investigación es describir la función didáctica de la expansión transmedia de un cuento para el desarrollo de la interpretación literaria.
Angélica Montaner Henríquez +1 more
doaj +1 more source