Results 31 to 40 of about 147,088 (167)

La licorne origami contre-attaque

open access: yesTerminal, 2013
Henry Jenkins offre une définition du transmedia storytelling en déclinant cette stratégie en sept principes, axant sa réflexion sur l’esthétique, l’économie, mais également la réception.
Henry Jenkins
doaj   +1 more source

Mundos transmediales: revisión conceptual y perspectivas teóricas del arte de crear mundos

open access: yesLa Revista Icono 14, 2016
El concepto de transmedia storytelling introducido por Henry Jenkins (2003, 2006) ha sido ampliamente desarrollado académicamente en los últimos años, popularizándose y redefiniéndose con el tiempo.
Nieves Rosendo Sánchez
doaj   +1 more source

Playing for Plot in the Lost and Portal Franchises

open access: yesEludamos, 2012
The rising prominence of transmedia storytelling in the digital era has helped to spur the intertwining of narrative and ludic media. In this presentation, I will discuss the way that gameplay and storytelling co-mingle in two very different franchises
Jason Mittell
doaj   +1 more source

Transmedia storytelling in foreign language learning [PDF]

open access: yes, 2021
La educación transmedia ha irrumpido en el campo educativo en los últimos años generando nuevas formas de aprendizaje activo centrado en los estudiantes. Sin embargo, aún se desconoce su efectividad y cómo afecta al aprendizaje de lenguas extranjeras. En
Andrade Velásquez, Marjorie Roxana   +4 more
core   +1 more source

Valorisation d’un objet du patrimoine immatériel par l’outil transmedia : design d’une expérience participative

open access: yesRevue Française des Sciences de l’Information et de la Communication, 2017
This publication examines connections and operational complementarities evidenced by design and transmedia storytelling in connection with the valorization of a Corsican popular tale.
Don-Mathieu Santini
doaj   +1 more source

Success Story: How Storytelling Contributes to BTS’s Brand

open access: yesAsia Marketing Journal, 2021
Good storytelling is at the heart of BTS as both a brand and a band. Modern brands know that story is no longer an option, but a requirement for keeping audiences engaged.
Courtney Lazore
doaj   +1 more source

Convergence Culture and Transmedia Storytelling in Contemporary Italy

open access: yes, 2021
Convergence Culture and Transmedia Storytelling in Contemporary ...
Maurizio Vito (11329347)   +1 more
core   +1 more source

THE CHALLENGES OF TRANSMEDIA STORYTELLING IN PLOT 28 (2013) Characteristics of transmedia storytelling: a personal approach

open access: yes, 2018
In a communication era where the “narrative turn” is on the present, managed by storytelling and digital technology, the paper presents, briefly, the characteristics of the identity of transmedia storytelling, continuing with introduction and analysis of
HERNÁNDEZ RUÍZ, Javier
core   +1 more source

Disney's Auteur Problem: Framing Corporate Creativity in a Galaxy Far, Far Away

open access: yesThe Journal of Popular Culture, EarlyView.
ABSTRACT At its core, Star Wars is a franchise George Lucas has led via his auteur vision. Since Lucas handed over the franchise reins to Disney, the company has courted several other auteurs to direct new entries in the series—each of those endeavors ended problematically.
Zachary Sheldon
wiley   +1 more source

Transmedia archaeology: storytelling in the borderlines of science fiction, comics and pulp magazines

open access: yes, 2014
Throughout the world, people now engage with stories across multiple media, following the adventures of Doctor Who from television to the Web, exploring the Batman universe across cinema, television, comics, and more. This may seem recent, but transmedia
Scolari, C.A, Bertetti, P, Freeman, M
core   +3 more sources

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