Results 31 to 40 of about 147,088 (167)
La licorne origami contre-attaque
Henry Jenkins offre une définition du transmedia storytelling en déclinant cette stratégie en sept principes, axant sa réflexion sur l’esthétique, l’économie, mais également la réception.
Henry Jenkins
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Mundos transmediales: revisión conceptual y perspectivas teóricas del arte de crear mundos
El concepto de transmedia storytelling introducido por Henry Jenkins (2003, 2006) ha sido ampliamente desarrollado académicamente en los últimos años, popularizándose y redefiniéndose con el tiempo.
Nieves Rosendo Sánchez
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Playing for Plot in the Lost and Portal Franchises
The rising prominence of transmedia storytelling in the digital era has helped to spur the intertwining of narrative and ludic media. In this presentation, I will discuss the way that gameplay and storytelling co-mingle in two very different franchises
Jason Mittell
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Transmedia storytelling in foreign language learning [PDF]
La educación transmedia ha irrumpido en el campo educativo en los últimos años generando nuevas formas de aprendizaje activo centrado en los estudiantes. Sin embargo, aún se desconoce su efectividad y cómo afecta al aprendizaje de lenguas extranjeras. En
Andrade Velásquez, Marjorie Roxana +4 more
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This publication examines connections and operational complementarities evidenced by design and transmedia storytelling in connection with the valorization of a Corsican popular tale.
Don-Mathieu Santini
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Success Story: How Storytelling Contributes to BTS’s Brand
Good storytelling is at the heart of BTS as both a brand and a band. Modern brands know that story is no longer an option, but a requirement for keeping audiences engaged.
Courtney Lazore
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Convergence Culture and Transmedia Storytelling in Contemporary Italy
Convergence Culture and Transmedia Storytelling in Contemporary ...
Maurizio Vito (11329347) +1 more
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In a communication era where the “narrative turn” is on the present, managed by storytelling and digital technology, the paper presents, briefly, the characteristics of the identity of transmedia storytelling, continuing with introduction and analysis of
HERNÁNDEZ RUÍZ, Javier
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Disney's Auteur Problem: Framing Corporate Creativity in a Galaxy Far, Far Away
ABSTRACT At its core, Star Wars is a franchise George Lucas has led via his auteur vision. Since Lucas handed over the franchise reins to Disney, the company has courted several other auteurs to direct new entries in the series—each of those endeavors ended problematically.
Zachary Sheldon
wiley +1 more source
Throughout the world, people now engage with stories across multiple media, following the adventures of Doctor Who from television to the Web, exploring the Batman universe across cinema, television, comics, and more. This may seem recent, but transmedia
Scolari, C.A, Bertetti, P, Freeman, M
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