Faire lieu par la mode. La complexité d’un voisinage avec Prada
This article examines the socio-spatial effects of the Prada Foundation's establishment in Milan, considering it as a lens through which to understand the contemporary mechanisms of urban production.
Sandra Biondo
doaj
The Role of Customer Perceived Value, Brand Trust and Service Personalization in Shaping Customer Loyalty [PDF]
This study investigated factors influencing customer loyalty in three-star hotels in Dodoma City, focusing on customer perceived value, brand trust, and service personalization.
Mwanamkuu Maghembe, Chacha Magasi
doaj +1 more source
Cost‐Benefit Analysis of the European Union Carbon Border Adjustment Mechanism in Fertilizer Trade
ABSTRACT The carbon border adjustment mechanism (CBAM), launching 2026, will charge EU importers for embedded carbon emissions, aiming to reduce emissions but raising import costs. Shifts in demand following implementation may reduce carbon emissions, but importers will bear the cost of increased prices.
Natalie Crisci +3 more
wiley +1 more source
City Marketing & Urban Branding
Globalization contains new areas of research that still under development. Among these research is urban branding. It’s an alternative for countries to promote and rebuild their image in order to attract business and tourism.
Doha Bassem
doaj +1 more source
Cantzly und Formular Buch mit vyl hüpschen Copien, Missiven [...]
by Urban WyssVom Schreibmeister und Holzschneider Urban Wyss im Blockdruck hergestelltes ...
Wyss, Urban
core +1 more source
The Influence of Marketing Journals: A Citation Analysis of the Discipline and its Sub-areas [PDF]
An important characteristic of journals is how influential they are in the generation and dissemination of scholarly knowledge in a discipline.We report a citation analysis of 49 marketing and marketing-related journals to assess their relative influence
Pieters, R.; id_orcid +2 more
core +1 more source
Trade Realignments and the Need for Integrated Modeling Research in Latin America's Agri‐Food Sector
Agribusiness, EarlyView.
Emiliano Lopez Barrera
wiley +1 more source
The Geography of Success: A Spatial Analysis of Export Intensity in the Italian Wine Industry
ABSTRACT This paper investigates the paradox of how Italy's fragmented, SME‐dominated wine industry achieves global export success. Moving beyond purely firm‐centric explanations, we test whether export intensity is spatially dependent, clustering geographically in regional ecosystems.
Nicolas Depetris Chauvin, Jonas Di Vita
wiley +1 more source
Pensar, dibujar, matar la ciudad: orden, planificación y competitividad en el urbanismo moderno
Este artículo ofrece una mirada crítica sobre la planificación urbana contemporánea. Para ello se traza un recorrido que arranca con el proceso de surgimiento y caída del paradigma racional-normativo, sigue con el nacimiento de la planificación ...
Ricardo Greene
doaj
Exploring new marketing opportunities: crowdsourcing and its role in strategic and marketing choices
This paper examines the role of marketing strategies in a perspective of stronger customers involvements highlighting its evolution according to both theoretical and empirical contents.
DELLA CORTE, VALENTINA +3 more
core

