Evaluating the influence of service quality, hedonic, and utilitarian value on shopper's behavioral intentions in urban shopping malls during the COVID-19 pandemic [PDF]
Shopping malls are subjected to a lot of changes during the COVID-19 pandemic, especially in the Philippines. The objective of the study was to evaluate the influence of service quality, hedonic, and utilitarian value of malls on shopping mall goers ...
Ardvin Kester S. Ong +4 more
doaj +2 more sources
Pengaruh Nilai Simbolis dan Utilitarian Persepsian pada Sikap Konsumen dan Niat Beli [PDF]
Brand makes easier consumer to take efficiently purchase decision about the product. Consumer choices product or brand are driven by utilitarian and hedonic considerations.
Rita Rita
doaj +3 more sources
Three value-based factors predict perceived difficulty in moral decision-making [PDF]
It has been widely recognized that moral decisions are processed by both emotional and reasoning systems. But the mechanisms for difficulty perceptions and how are they related to the two systems is still unclear.
Yu Liu, Motoaki Sugiura
doaj +2 more sources
UTILITARUS SVEIKATOS PRIEŽIŪROS IŠTEKLIŲ SKIRSTYMO MODELIS
Straipsnyje aptariamas utilitarizmo teorijos taikymas sprendžiant sveikatos priežiūros išteklių skirstymo problemą. Pirmoje straipsnio dalyje pateikiama naudingumo principo taikymo sveikatos priežiūros sistemoje samprata.
Sigita Jakutytė
doaj +24 more sources
It's personal: The effect of personal value on utilitarian moral judgments [PDF]
We investigated whether the personal importance of objects influences utilitarian decision-making in which damaging property is necessary to produce an overall positive outcome.
Charles Miller +3 more
doaj +3 more sources
An investigation into how gender and age affect the perceived hedonic and utilitarian value of customers in shopping malls [PDF]
This research aimed to examine the effect of gender and age on shopping mall customers’ perceived utilitarian and hedonic value. The quantitative study was followed, and data was collected through self-administered questionnaires.
Patrick Joel Turkson +2 more
doaj +1 more source
Purpose — The objective of this research is to examine how utilitarian value, hedonic value, and social value influence customer loyalty in e-commerce, as well as to investigate whether customer satisfaction can serve as a mediator.
Rendy Indra Yusnara, Soepatini Soepatini
doaj +1 more source
This study aims to identify the key predictors that affect the continuance intention of artificial intelligence personal assistant (AIPA). It proposes the theoretical framework which employs utilitarian value, hedonic value, perceived ease of use ...
Hyeon Jo
doaj +1 more source
The Effects of Utilitarian and Hedonic Values on Young Consumers’ Satisfaction and Behavioral Intentions [PDF]
This study aims to investigate the effects of utilitarian and hedonic values on young consumers’ satisfaction and behavioral intentions in fast-food and fast-casual restaurant sectors comparatively.
Umit BASARAN, Ozan BUYUKYILMAZ
doaj +1 more source
UTILITARIAN VALUES AND HEDONIC VALUES OF WOMEN COFFEE LOVERS
This study on the utilitarian values and hedonic values for women coffee lovers, aims to analyze the role of product attributes to the utilitarian values and hedonic values in shaping positive attitudes and behavior of consumers in deciding the purchase intentions. The design of this study uses descriptive-quantitative research. While the determination
Hamdan Hamdan, Paijan Paijan
openaire +2 more sources

