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Value, Alternatives, and Utilitarianism
Noûs, 1971Surely a utilitarian, some utilitarian, could be happy with this principle. This seems obvious, and just this is denied by Castafieda in [1], wherein forty-eight utilitarian principles are classified and held to be unacceptable. The principle displayed-Castanfeda would label it naive-subsumes several of his forty-eight, distinguished' one from another ...
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Utilitarian deontologies? On preference utilitarianism and agent‐relative value
Theoria, 1996Remettant en cause la distinction entre le consequentialisme et la deontologie reconnue par S. Scheffler, T. Bagel et P. Pettit en ce qui concerne les valeurs relatives a l'agent, l'A. defend la these selon laquelle il faut abandonner le principe de la neutralite de l'agent afin de saisir certaines intuitions utilitaires importantes concernant la ...
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A broad utilitarian theory of value and moral value
Forum for Social Economics, 1985(1985). A broad utilitarian theory of value and moral value. Forum for Social Economics: Vol. 15, No. 1, pp. 29-59.
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Hedonic and Utilitarian Values Behind Engagement of Online Consumers
Journal of Electronic Commerce in Organizations, 2020In the hyper-competitive Indian airline industry, the low-cost carriers as well as full-service airlines are in dire need of innovative marketing strategies to engage their customers. To understand the dynamics behind the process of customer engagement, the purpose of this paper is to gain insights into the lived experience of consumers about their ...
Farrah Zeba +2 more
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Hedonic and social values supporting utilitarian technologies
International Journal of Innovation and Learning, 2012This article argues that products with multifunctionality/integrations have excited much more interest in this market, justifying as utilitarian even when these integrations are hedonic. The article analyses consumers’ preference for high technology products focusing on attributes integrated, hedonic and utilitarian behaviour, and decision interference
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Clarifying protected and utilitarian values of critical capital
Ecological Economics, 2012Abstract Sustainable development may be defined as a non-declining value of capital stocks (social, natural, built and human) over time. The ability for substitution between and within each stock over time has been widely debated, resulting in the identification, and then preservation of ‘critical capital stocks’.
Pearson, Leonie J. +2 more
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Work and/or Fun: Measuring Hedonic and Utilitarian Shopping Value
Journal of Consumer Research, 1994Consumer researchers' growing interest in consumer experiences has revealed that many consumption activities produce both hedonic and utilitarian outcomes. Thus, there is an increasing need for scales to assess consumer perceptions of both hedonic and utilitarian values.
Babin, Barry J. +2 more
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Millennials' preference of hedonic value over utilitarian value: Evidence from a developing country
Strategic Change, 2020AbstractThe philosophy of a free‐market economy has encouraged enormous consumption, which has redefined the customers' perception of value (hedonic and utilitarian) and loyalty even in a developing country. To maximize their consumption level, customers, in many instances, prefer hedonic value to utilitarian value and demonstrate limited loyalty to ...
Mirza Mohammad Didarul Alam +4 more
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Value Expressive versus Utilitarian Appeals: A Reply to Shavitt
Journal of Advertising, 1992Abstract The 1992 article by Shavitt serves JA readers by alerting students of advertising to elements of the model of value-expressive versus utilitarian routes to persuasion. Shavitt (1992) does a good job of showing how research in a different theoretical stream (functional theory of attitudes) can contribute to the self-concept stream of research ...
M. Joseph Sirgy, J. S. Johar
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Utilitarian characteristics reducing guilt: perceived values in the justification of choice
International Journal of Information Technology and Management, 2016Research shows that technology consumers' preferences depend on combinations of utilitarian and hedonic factors. Consumers focus on fashion, social status, differentiation from others, innovation, and bundled characteristics to feel unique. This research considers preference factors including hedonism, utilitarianism, bundle preference, social values ...
Arruda Filho, Emílio J. M. +1 more
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