Results 21 to 30 of about 188,183 (294)

Pengaruh Hedonic Value, Utilitarian Value, Dan Social Influence Terhadap Behavioral Intention

Jurnal Manajemen Pemasaran dan Perilaku Konsumen, 2023
The objective of this research is to identify (1) the effect of hedonic value on the behavioral intention of visitors at Gandaria City Mall of Jakarta, (2) the effect of utilitarian value on the behavioral intention of visitors at Gandaria City Mall of Jakarta, and (3) the effect of social influence on the behavioral intention of visitors at Gandaria ...
Raissa Adhitama, Fatchur Rohman
openaire   +1 more source

Evaluation Theory in Environmental Economics: Territorial Aspect

Экономика региона, 2021
The desire to assess the value of natural resources led to the emergence of the evaluation theory in environmental economics. However, the lack of a systematic approach to the natural resources evaluation, as well as undefined assessment boundaries ...
Vera Yurak, Margarita Ignatyeva, Irina Polyanskaya   +2 more
doaj   +1 more source

Enterprise social networks as digital infrastructures - understanding the utilitarian value of social media at the workplace [PDF]

, 2019
In this study, we first show that while both the perceived usefulness and perceived enjoyment of enterprise social networks impact employees’ intentions for continuous participation, the utilitarian value significantly outpaces its hedonic value. Second,
Meske, Christian, Stieglitz, Stefan, Wilms, Konstantin   +2 more
core   +2 more sources

The Ethics of Corporate Governance [PDF]

, 2008
How should corporate directors determine what is the right decision? For at least the past 30 years the debate has raged as to whether shareholder value should take precedence over corporate social responsibility when crucial decisions arise.
Ansoff H. I., Berle A. A., Bogle J., Child J. W., Coase R. H., Crowther D., Deephouse D. L., Donaldson T., Donaldson T., Evan W. M., Frankena W. K., Freeman R. E., Freeman R. E., Freeman R.E., Friedman M., Guthrie J., Hasnas J., Hendry J., Jensen M. C., Kant I., Kaplan R. S., Lindblom C. K., Maslow A., Mill J. S., Muth M. M., Porter M. E., Rust R. T., Stiles P., Wearing R., Weinberg P., Williamson O. E., Williamson O. E.   +31 more
core   +1 more source

The Effects of the Biophilic Atmosphere on Hedonic Value, Utilitarian Value, and Customer Loyalty

Sustainability, 2023
Current literature emphasizes the benefits of the biophilic atmosphere on people’s lives. However, there is a shortage of in-depth research pertaining to its effects on variables such as perceived value and customer loyalty. Therefore, the objective of this study is to evaluate the positive effects of the biophilic atmosphere both in the hedonic and ...
Leonardo Ortegón-Cortázar, Marcelo Royo-Vela   +1 more
openaire   +2 more sources

Unboxing Co-creation of Value: Users’ Hedonic and Utilitarian Drivers [PDF]

Proceedings of the Annual Hawaii International Conference on System Sciences, 2019
Value co-creation through involving users in service processes via resource integration is a focal service research interest. However, studies often take a firm-centric or generic approach and overlook value co-creation from the point view of an individual user. We address this gap by adopting a qualitative research approach and laddering interviews (n
Lintula, Juuli, Auvinen, Annemari, Tuunanen, Tuure   +3 more
openaire   +3 more sources

Sugar Rush: Understanding Emotional Values in Utilitarian Products

, 2022
Search for innovation, from a socioeconomic point of view, has been an interesting area of study for many fields including Design. Traditionally focused on form and function, now the Design research field has targeted the experience (aesthetic, symbolic and emotional) as one of its main topics.
Akiyoshi, Ricardo, Bittencourt, Paulo, Gra��do, Margarida, Sch��ler, Gabriel, Costa, Filipe   +4 more
openaire   +1 more source

From Stream to Cart: Investigating the Role of Parasocial Interaction and Local Presence on The Urge to Buy Impulsively in Live-Streaming Shopping

Jurnal Aplikasi Manajemen
Despite the importance of Parasocial Interaction and Local Presence as characteristics of live-streaming shopping, these constructs have not yet been thoroughly explored in the literature.
Deandra Vidyanata
doaj   +1 more source

Factors influencing luxury wine consumption behavior among Vietnamese consumers

Ho Chi Minh City Open University Journal of Science - Economics and Business Administration
The aim of this study is to measure the factors influencing consumers’ luxury wine consumption behavior. Employing the theory of planned behavior and consumption values, this study examines the impact of utilitarian, hedonic, and symbolic values ...
Chung Thi Du
doaj   +1 more source

Unveiling The Contingent Role of Hedonic Value in Predicting The Purchase Intention E-commerce Shopping

Profit: Jurnal Administrasi Bisnis, 2023
his research was conducted to determine the impact of utilitarianivalue and effort expectancy towards purchaseiintention. In addition, our research also examined how hedonic value moderate utilitarian value. This research was a quantitative approach with
Lydia Ery Octalina , Zainul Arifin , Anni Rahimah   +2 more
doaj   +1 more source