Results 31 to 40 of about 137,830 (166)
Magazine Cover as Multimodal Text
A cover of a journal is considered as a sample of multimodal text. A theoretical review of the scientific literature devoted to the study of multimodality in the framework of linguistics is given.
O. A. Blinova
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Intertextuality as a means of expression in the discourse of social advertising
We describe the forms of intertextuality that are active in the discourse of social advertising. The purpose of work is to establish the types of use of borrowed texts, as well as the ratio of verbal and visual borrowings. The material is 4000 posters of
T. V. Anisimova, S. A. Chubay
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Special Aspects of the Media Category Realization in Chinese Microblogs
The article is devoted to the research of the phenomenon of microblogging, which is an essential part of Chinese culture media. Microblog is considered as an innovative genre of Internet-journalism and as a kind of media text, since in many cases it is ...
Li Feixiang
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Intertextuality and Precedent Situations in Memes Regarding Brand Exits from Russia
This article explores the mechanisms of meaning-making in polycode texts through the transformation and interpretation of verbal and iconic components. The aim of this study is to identify the specific (both universal and individual) characteristics of ...
Yu. Yu. Danilova, D. R. Mukhametshina
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Objective To study the neurocognitive profile and its relationship to prefrontal dysfunction in non-demented Parkinson's disease (PD) with deficient haptic perception. Methods Twelve right-handed patients with PD and 12 healthy control subjects underwent
Weniger Dorothea +3 more
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Over a few decades, a remarkable amount of research has been conducted in the field of speech signal processing particularly on deception detection for security applications.
Sinead V. Fernandes, Muhammad Sana Ullah
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NON-VERBAL COMPONENTS OF COMMUNICATION: SIMILARITIES AND DIFFERENCES
The article examines the similarities and differences between the non-verbal techniques used in communication. At the same time, the meaning of a number of the nonverbal techniques used in context is defined. Non-verbal communication is realised through the use of different body parts, carrying a certain semantic sense.
M. P. Eshimov +2 more
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VISUAL POETRY AS LITERARY PHENOMENON OF INTERMEDIALITY
Active integration of intermedia literary technique results in a paradigm shift as well as in poet’s intention to overcome traditional forms and genres and represent the message by means of other semiotic signs.
E. S. Anikeeva
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The article is devoted to the methodical issues in the point of the non-verbal component analysis within the framework of linguistic research of composit verbal/ visual texts relevant to extremism prevention.
E. L. Daylof
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Genre Characteristics of a Medical Poster about Diabetes
The study is devoted to a polycode genre of medical discourse - medical poster. The relevance of the work is explained by the established interest of linguists in medical discourse and the need to study it in a variety of polycode genres and in various ...
Yulia N. Ebzeeva +2 more
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