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Visual mapping of identity: negotiating ethnic identity [PDF]
European Journal of Marketing, 2020 Purpose This paper aims to offer a novel participatory visual research method, the mapping of identity (MOI) protocol that embraces the complex nature of contemporary consumers’ lived reality. Design/methodology/approach The MOI protocol is a two-phase methodology.
Emily Moorlock, Ofer Dekel-Dachs
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Identity studies: Multiple perspectives and implications for corporate-level marketing [PDF]
, 2007 Purpose – Provides a comprehensive review of the identity literature drawing on perspectives from marketing (corporate identity concept) and organisational behaviour (organisational identity) so as to provide an up-to –date overview of identity ...
Balmer, JMT, He, HW
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Visual adaptation to thin and fat bodies transfers across identity [PDF]
, 2012 Visual perception is highly variable and can be influenced by the surrounding world. Previous research has revealed that body perception can be biased due to adaptation to thin or fat body shapes.
Grabhorn, Ralph +4 more
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The Development of Counsellor Identity — A Visual Expression [PDF]
South African Journal of Psychology, 2008 The diversity of the South African population requires counsellors who are able to promote the mental health of all persons who express a need for this service. The newly introduced registration category of registered counsellors aims to provide mental health services on a primary level; yet the professional identity of registered counsellors is not ...
Du Preez, Elizabeth, Roos, Vera
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, 2023 This document is developed as part of Work Package 7, Task 7.6 of BEST-Storage project, focusing on the overall branding of the project. It highlights the key materials created to ensure the successful attainment of project objectives in terms of dissemination, communication, and visual harmonization.
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, 2022 Communication and dissemination activities play a vital role in creating awareness and common knowledge about the PROBONO project. This document presents an overview of the visual identity of the PROBONO project, together with the visual identity colours, typeface, logo, communication channels, and project website.
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Project visual identity and website
, 2022 This report summarizes the elements of the visual identity of the ATHENA project and the structure of the website and it is divided into three main categories: Introduction, Project Visual Identity and Website. The objective of the project visual identity is to ensure a coherent and harmonized recognition of the project.
Carolina Bettencourt +2 more
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Visualizing Identities in LIS Literature [PDF]
iConference 2016 Proceedings, 2016 This poster is based on statistical analysis of library and information science (LIS) literature, culled from a significant database in the field. Through searches that cross-referenced commonly used identity terms (e.g., gender, LGBT) with terms describing prominent areas in the LIS field (e.g., libraries, archives), we collected quantitative data and
Hackney, Sarah +8 more
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Visualizing and Communicating Neighborhood Identities
Interdisciplinary Journal of Signage and Wayfinding, 2021 Place quality, sense of place, and authenticity are sensory, psychological, and social constructs that are perceptible in forms, activities, and meanings of places. Much of this is visible in the material culture of places—in the architecture, art, public spaces, show windows, signage, artifacts in public spaces, as well as those that are in private ...
Vikas Mehta, Muhammad Rahman
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