Results 201 to 210 of about 539 (261)
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Facets of Visual Merchandising
International Journal of Research Publication and Reviews, 2022Visual Merchandising is the proper display of merchandise as well as a store in order to have more and more footfall. It is an attractive way and an eye-catching technique to make customers know what the store stands for and offers to its to be customers.
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Visual Merchandising for Fashion
2014Where do shoppers meet before heading out to browse the stores? Why might they go to a particular shop and not another? What first attracts them to a brand or garment? Visual merchandising is concerned with all these questions, spanning the relationship between consumer, environment, brand and product. As part of the Basics Fashion Management
Sarah Bailey, Jonathan Baker
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Visual Merchandising and Display
2018As long as there are shoppers, there will be a need for visual merchandising. Zeroing in on all aspects of the craft-from classic techniques to the most avant-garde developments, Visual Merchandising and Display, 6th Edition, teaches readers to present products at their best: color-coordinated, accessorized, and self-explanatory.
Martin M. Pegler, Anne Kong
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Visual merchandising strategies
Strategic Direction, 2012PurposeThe aim is to review the latest management developments across the globe and pinpoint practical implications from cuttingâedge research and case studies.Design/methodology/approachThis briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context.FindingsThere is less expectation for ...
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Analysis and Visualization of Metrics for Online Merchandising
2000While techniques and tools for Web marketing are being actively developed, there is much less available for Web merchandising. This paper contributes to the area of Web usage analysis for E-commerce merchandising. First, we categorize areas of analysis for Web merchandising such as product assortment, merchandising cues, shopping metaphors, and Web ...
Juhnyoung Lee +4 more
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RFID-enabled visual merchandising in apparel retail
International Journal of RF Technologies, 2017RFID item-level tagging is a powerful tool for improving inventory accuracy, which is a prerequisite for both omnichanneling strategies and store floor replenishment from the backroom. This paper explores how retailers can leverage RFID item-level tagging further to optimise product ...
Rizzi, Antonio, Volpi, Andrea
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International Journal of Research Publication and Reviews, 2023
Pradeep P, Keertan C, Harshini S.
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Pradeep P, Keertan C, Harshini S.
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Visual merchandising: The image of selling
Visual Studies, 2014The subject of visual merchandising history may conjure images of the confection and abundance of early window displays of old-style emporia.
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Visual Merchandising - A Smart Model
SSRN Electronic Journal, 2015The article presents a rudimentary aspects of Visual Merchandising and effective way of implementation using Information Technology in a Retail Store across India.
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Retail formats and visual merchandising
2001This chapter aims to explain how fashion retailing has evolved, and is evolving. It is important to understand the dynamics at work and the changing patterns of trade that are driving the industry. Many of these changes are directly impacting upon the work of the fashion buyer and merchandiser, as well as the way in which fashion is being marketed. Not
Tim Jackson, David Shaw
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