Results 1 to 10 of about 7,074 (298)

Effects of Negative Emotions and Cognitive Characteristics on Impulse Buying During COVID-19 [PDF]

open access: yesFrontiers in Psychology, 2022
The COVID-19 pandemic has seriously disrupted the individual buying habits along with their consumption patterns. Previous studies indicated that anxiety and depression were related to impulse buying.
Yongjuan Yu
doaj   +2 more sources

Consumer impulse buying behavior: the role of confidence as moderating effect [PDF]

open access: yesHeliyon, 2022
Many indicators have been proposed that can contribute to impulse buying. However, few studies have examined the role of social comparison in impulse buying, materialism, and negative affect, and even less is known about the underlying processes that may
Van Dat Tran
doaj   +2 more sources

Effect of mindfulness on online impulse buying: Moderated mediation model of problematic internet use and emotional intelligence [PDF]

open access: yesFrontiers in Psychology, 2022
IntroductionOnline impulse buying behavior is an unplanned urge to buy a product or service in an online setting and it has several negative consequences for customers, such as guilt and financial distress, and e-commerce firms, such as higher returns ...
Nitin Simha Vihari   +3 more
doaj   +2 more sources

Brain–computer interface to predict impulse buying behavior using functional near-infrared spectroscopy [PDF]

open access: yesScientific Reports, 2022
As the rate of vaccination against COVID-19 is increasing, demand for overseas travel is also increasing. Despite people’s preference for duty-free shopping, previous studies reported that duty-free shopping increases impulse buying behavior.
SuJin Bak   +3 more
doaj   +2 more sources

Pengaruh Sales Promotion, Hedonic Browsing, dan Impulse Buying Tendency terhadap Impulse Buying Pelanggan E-Commerce Shopee

open access: yesSains Manajemen, 2022
Abstrak: Penelitian ini bertujuan untuk menyelidiki pengaruh sales promotion, hedonic browsing, dan impulse buying tendency terhadap impulse buying pada pelanggan E-Commerce Shopee di Indonesia.
Martina Rahmawati Masitoh   +2 more
doaj   +3 more sources

State-trait interactions in regulatory focus determine impulse buying behavior. [PDF]

open access: yesPLoS ONE, 2021
Little research has focused on motivational state-trait interactions to explain impulse buying. Although the trait chronic regulatory focus has been linked to impulse buying, no evidence yet exists for an effect of situational regulatory focus and no ...
Anand Krishna   +2 more
doaj   +2 more sources

Body Image Dissatisfaction and Impulse Buying: A Moderated Mediation Model [PDF]

open access: yesFrontiers in Psychology, 2021
This study investigated the mediating roles of self-acceptance and self-esteem in the relationship between body image dissatisfaction and impulse buying, and tested the moderating effect of gender on the relationships.
Zhihui Cai   +6 more
doaj   +2 more sources

A study on the differences in social-face sensitivity and conspicuous consumption tendency based on sports consumers’ impulse buying tendency: focusing on Generation Z [PDF]

open access: yesFrontiers in Psychology
IntroductionThis cross-sectional study examines whether differences in social-face sensitivity and conspicuous consumption tendencies emerge among South Korean Generation Z sports consumers according to their propensity for impulse buying.
Kwon-Hyuk Jeong, Jiung You
doaj   +2 more sources

Mental simulation and compulsive buying: a multiple mediation model through impulse buying and self-control [PDF]

open access: yesFrontiers in Psychology
This study explores the multiple mediation effects of impulse buying and a self-control failure on the relationship between two types of mental simulation—outcome and process simulation—and compulsive buying.
Xiaowei Duan
doaj   +2 more sources

The Influence of Culture on Impulse Buying Behavior: A Systematic Literature Review

open access: yesBBR: Brazilian Business Review, 2023
Culture plays a significant buying role in shaping different aspects of consumer behavior such as rational, impulse, and compulsive buying behavior. Impulse buying is one of the prevalent phenomena that significantly affect the sales revenue of companies.
Abu Bashar   +2 more
doaj   +1 more source

Home - About - Disclaimer - Privacy