A comprehensive study on factors influencing online impulse buying behavior: Evidence from Shopee video platform. [PDF]
HeliyonNgo TTA +5 more
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Impulse Buying Behavior In India - An Overview
Asian Journal of Business Research, 2016 M. Geetha, S. Bharadhwa
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From mobile phone screen to taste buds: A study on the impact of Douyin live streaming E-service scenarios on Durian consumer trust and purchase intention. [PDF]
PLoS OneXu X +4 more
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Impulse Buying and Cognitive Dissonance: Differences in Self-Justification and Symbolic Consumption Among Adult South Korean Generation Z Sports Consumers. [PDF]
Behav Sci (Basel)You J, Jeong KH.
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Mechanism of AI chatbot anthropomorphism on consumer impulse buying in live streaming scenarios based on SOR framework. [PDF]
PLoS OneHuang J, Ahmad W.
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Dataset on psychological determinants of impulsive buying in Vietnamese social commerce. [PDF]
Data BriefMai LVT, Nguyen HN.
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AI-driven personalization and impulsive buying in e-commerce: a bibliometric analysis of research trends among Millennials and Generation Z. [PDF]
Front Res Metr AnalMonica George A +4 more
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A study on the differences in social-face sensitivity and conspicuous consumption tendency based on sports consumers' impulse buying tendency: focusing on Generation Z. [PDF]
Front PsycholJeong KH, You J.
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A dual-process psychological model of impulse buying in digital commerce: evidence from livestream and marketplace contexts. [PDF]
Front PsycholXilai Q +4 more
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Investigating the impact of CBT on reducing impulsive clothing purchases among youths: A cognitive distortion perspective. [PDF]
Medicine (Baltimore)Oluah EB +14 more
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