Results 61 to 70 of about 412 (141)

Pandemic-Incited Intermediated Communication| Communicating Through Chaos in the Webtoon Parasocial Intimacy Chamber

open access: yesInternational Journal of Communication
This study investigates some of the communicative practices displayed by readers of vertically scrolling digital comics known as webtoons. A big-data emotion detection technique is used to identify, categorize, and analyze the contents of more than 14 ...
Brian Yecies   +4 more
doaj  

Webtoons e Manhwas: digital access and its influence on Brazil’s reading

open access: yes
South Korea has gained more space each year as a global influence, regarding its culture and lifestyle; however, it is associated to the country’s capacity of cultural expansion on global terms.
Branco, Letícia Veiga Castello
core   +1 more source

A ECONOMIA DO SOFT POWER E ENTRETENIMENTO SUL-COREANOS: O FENÔMENO DAS ADAPTAÇÕES DE WEBTOONS PARA K-DRAMAS

open access: yes
By observing the “Korean Wave” and the role of culture in exerting (soft) power, it is possible to explore new media, which are often valued in aesthetic terms in Brazilian Comparative Literature research, but also need to be considered in their market ...
Carvalho Pereira, Vinicius   +1 more
core   +1 more source

Korean Wave Fandom in Romania: From Consumers to Cultural Agents

open access: yesПроблеми на постмодерността
The paper explores how the Korean Wave (or Hallyu) is received, practiced, and localized among Romanian fans of South Korean culture. Moving beyond an understanding of Hallyu as imported entertainment, the study approaches K-pop, K-dramas, and similar ...
Valentina Marinescu   +2 more
doaj   +1 more source

East Asian Perspective in Transmedia Storytelling | Dynamics Between Agents in the New Webtoon Ecosystem in Korea: Responses to Waves of Transmedia and Transnationalism

open access: yesInternational Journal of Communication, 2019
Many forces have shaped the webtoon ecosystem into what it is today. The structure constantly evolves as webtoons gain popularity in and outside Korea and the number of agents entering the production field grows. Transmedia and transnationalism are also
Jane Yeahin Pyo   +2 more
doaj  

Webtoons : um guia de parâmetros para desenvolvimento de histórias em quadradinhos digitais focados na leitura em tela pequena

open access: yes, 2021
A partir de uma lacuna percebida entre es-tudos acadêmicos a respeito de histórias em quadrinhos e hipermídia, na qual por um lado, são encontradas diversas publicações tanto sobre histórias em quadrinhos impres-sas como digitais, e, por outro, sobre ...
Braviano, Gilson   +2 more
core   +1 more source

Fan identification and narrative transportation as determinants of perceived value of webtoon-based merchandise

open access: yesHumanities & Social Sciences Communications
Licensed merchandise is a key strategy for managing and leveraging one’s intellectual property (IP) assets. However, existing research offers a limited understanding of licensed merchandise in narrative entertainment, where consumer perceptions are ...
Seungyeon Ha, Seongcheol Kim
doaj   +1 more source

Transmedia storytelling and webtoons: old worlds in new clothes [PDF]

open access: yes, 2019
Transmedia storytelling is often presented as a product of the new millennium, though it has been around ever since people communicate their “narrative[s] through a multitude of integrated media channels” (Kalinov & Markova, 2016).
Martins, Cláudia
core   +2 more sources

Mediação da informação digital a partir dos webtoons: um estudo da plataforma Comikey [PDF]

open access: yes
This study investigates digital information mediation in the context of webtoons, understood as informational resources native to the digital environment.
PAZ, Thami Yana Bezerra da
core  

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