Results 51 to 60 of about 748,941 (284)

Impact of Digital Content Marketing on Tourist Visit Interest to Melasti Beach: The Mediating Role of Social Word of Mouth

open access: yesJurnal Manajemen Teori dan Terapan, 2022
Objective: This study aims to determine the role of social word of mouth in mediating the influence of digital content marketing on visiting interests.
Ida Ayu Kusuma Dewi   +2 more
doaj   +1 more source

Pengaruh Electoronic Word of Mouth Terhadap Kepercayaan Dan Keputusan Pembelian (Survei Pada Konsumen Produk Fashion Followers аKun Instagram Erigostore) [PDF]

open access: yes, 2016
This research aims to describe the effect of electronic word of mouth to trust, the effect of trust to the purchase decision the effect of electronic word of mouth to the purchase decision.
Hаekаl, M. E. (Muhаmmаd)   +1 more
core  

Electronic word of mouth: exploring the consumer perspective [PDF]

open access: yes, 2016
The aim of the paper is to review the phenomena of traditional word of mouth and electronic word of mouth based on consumer behaviour perspective. Customers are increasingly using social media in their purchase decisions.
Hashim, Haslinda   +2 more
core   +1 more source

Testing a Personalized Approach to Chronic Low Back Pain: A Randomized Controlled Trial in Older Veterans

open access: yesArthritis Care &Research, EarlyView.
Objective We aimed to test the efficacy of personalized treatment of older veterans with chronic low back pain (CLBP) delivered by Aging Back Clinics (ABCs) as compared with usual care (UC). Methods Two hundred ninety‐nine veterans aged 65 to 89 with CLBP from three Veterans Affairs (VA) medical centers underwent baseline testing, randomization to ABC ...
Debra K. Weiner   +9 more
wiley   +1 more source

PERAN BRAND IMAGE MEMEDIASI PENGARUH ELECTRONIC WORD OF MOUTH TERHADAP NIAT BELI

open access: yesE-Jurnal Manajemen, 2019
Transportasi telah menjadi bagian penting bagi kehidupan masyarakat saat ini. Salah satu produsen sepeda motor yang memiliki brand image yang kuat adalah Yamaha.
Bernartdictus Fandinata Candra   +1 more
doaj   +1 more source

Pengaruh Word of Mouth Terhadap Minat Beli Serta Dampaknya Pada Keputusan Pembelian (Survei Pada Konsumen Republica Cafe Malang Jalan Mt. Haryono Gg.xi Malang) [PDF]

open access: yes, 2015
This study aimed to determine the effect of Word Of Mouth, Purchase Intention and Influence Purchasing. The type of this research is an explanatory with quantitative approach.
Nurvidiana, R. (Rahma)
core  

The impact of regulatory focus and word of mouth valence on search and experience attribute evaluation [PDF]

open access: yes, 2017
Purpose This paper aims to investigate the direct and interactive effects of regulatory focus (promotion versus prevention), attribute type (search versus experience) and word of mouth valence (positive versus negative) on consumption decision for a ...
Naidoo, Vik, Roy, Rajat
core   +1 more source

A Qualitative Analysis of Patient Perspectives and Preferences in Lupus Management to Guide Lupus Guidelines Development

open access: yesArthritis Care &Research, EarlyView.
Objective A patient‐centered approach for chronic disease management, including systemic lupus erythematosus (SLE), aligns treatment with patients’ values and preferences, leading to improved outcomes. This paper summarizes how patient experiences, perspectives, and priorities informed the American College of Rheumatology (ACR) 2024 Lupus Nephritis (LN)
Shivani Garg   +20 more
wiley   +1 more source

Word of mouth communication models [PDF]

open access: yesAnali Ekonomskog fakulteta u Subotici, 2016
Modern marketing theory advocates the claim that marketing revolves, no longer predominantly around advertising, direct marketing and promotion in general; rather than that, it increasingly revolves around word-of-mouth communication generated by the ...
Marić Dražen
doaj  

Pengaruh Elektronik Word Of Mouth, Vendor Trust dan Merchnat Product Trust terhadap Intention To Perfome Online Group Buying pada Pengguna Aplikasi Shopee di Fe Ust (Study Kasus pada Pengguna Aplikasi Shopee) [PDF]

open access: yes, 2018
The purpose of this research is to increase buying interest online, especially buying and selling groups online. Social media is an investment for the present, as the world of technology continues to develop, this will affect the business world. Recently
Hastuti, W. (Wiha)
core  

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